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What actually happened: Apple Mail Privacy Protection

M+R

Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. Reminder, email opens are tracked by tiny image pixels embedded in email content. When a user downloads that image, it registers as an “email open.”). So what happened to open rates? Combined opens — #1 plus #2.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. Keep your eyes and ears open for Twitter Chats relevant to your mission and programs, save the date and time, and then jump in on the day of.

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4 Tactics to Maximize Email Deliverability Inbox Placement Rates

Connection Cafe

They could be delivered to a junk mail folder or possibly worse, not delivered at all and rejected as spam by the receiving mail server like Gmail, Hotmail, AOL, Yahoo!, Here are 4 quick strategies that you can adopt right now to move closer to maximizing your email inbox placement rates: Quality over quantity.

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Great reads from around the web on March 30th

Amy Sample Ward

Including: "More than one-half of US Millennials (51%) say they influence the technologies their parents adopt and 41% say they influence the products they buy." But if you subscribed us to your organization's bulk email list without our permission, then you are sending us spam." " Lights.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s for this reason that nonprofits have been slow to adopt LinkedIn Ads. Over the decade that followed, most groups became overrun with spam and tech glitches, and as a result, LinkedIn Groups almost became obsolete. Compared to other social networks, LinkedIn Ads are expensive and the site spends your money fast.

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10 Popular #Hashtags for Nonprofits

Nonprofit Tech for Good

There is such a thing as hashtag spamming. Hashtags and their usefulness are definitely open to interpretation. Event] Example Tweet: UNICEF is using RapidSMS in 23 countries, many more users who download the open source software. In the case of hashtags, I am a firm believer in less is more.

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Keep Your Organization Safe This October

Tech Soup

That's why TechSoup has partnered with Symantec , Bitdefender , Comodo , and other donor partners to offer donated and discounted solutions to defend your organization against spam, viruses, spyware, and other online threats. Here's what happened: I opened an email that I shouldn't have opened.