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What’s The Difference Between A Principal Gift And A Mega Gift?

Bloomerang

We rarely know who coined certain development terms or originated some of the activities and fundraising we use today. The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry. Principal gifts vs. mega gifts. What do principal and mega gifts have in common?

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Elevating your major gifts and planned giving with data-driven decision-making

EveryAction

In your fundraising constituent relationship management (CRM) platform, the donations received and the goals you set for your campaign can seem abstract, but your fundraising successes and setbacks will have a major impact on the communities, causes, and people you serve. Additionally, money is only one aspect of giving.

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Top 4 Donor Prospect Research Tips Leading to Bigger Gifts

sgEngage

Make More Accurate Gift Capacity Estimates Gift capacity is a sensitive subject. Only when a gift officer starts talking to a prospect via the qualification and the cultivation process can you know how much someone will give to your organization. Here are three methods for fine-tuning your gift capacity estimates.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Nurturing Relationships with Digital Storytelling

Greater Giving

Event experience expert and producer Joey Goon joined us to talk about how you can harness your event to deepen donor relationships with Digital Storytelling Joey Goon is the president of Utopia Experience , a woman-founded, minority-owned event and video production company. Engage donors in a way that isn’t about money.

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December Stress Relief: Automation for Gift Processing

sgEngage

Fundraising requires timely and efficient processing of donations, especially in the typical end-of-year rush of gifts. This season, give your team a little December stress relief by automating and streamlining gift processing, including recurring donations and installment payments.  Leverage batch processing.

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3 Data-Driven Marketing Strategies to Maximize Major Gifts

Get Fully Funded

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Let’s get started!

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