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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

The marketing team of the international nonprofit, Water.org , was quick to evaluate their social content plans as the COVID-19 pandemic spread on and offline in early 2020. Here’s how Water.org ensured their content to be informative, demonstrated timely action and impact, and offered users the opportunity to help. Watch Video.

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Mobilizing Online Community for Offline Action

Tech Soup

Appearing as her super hero alter ego, complete with green cape, Super Green, Kroll spoke about how online activity can be used to inspire offline action. The options for get-togethers can be anything from events to photo-ops, so long as it gives people a reason to show up and do something together. Photos: SusanChavez.

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6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

Surely, we should be looking at social networks as a “cultivation” and “relationship-building” tool in the same sense that we do offline in person. Common ways of doing this are through online petitions, surveys relating to your cause, product or item distribution, or a whitepaper or e-book “call to action.” Robin L.

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September Wrap-Up Community Builder Chat: Online, Offline, and Migration

Amy Sample Ward

Some of the responses highlighted the need to understand what was currently working for the listserv conversations and what would be a valuable hook to move people to the forums, and especially who within the community (not the org) may be the most influential in a successful migration. About the Community Builder Chat.

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Real-Time Web Social Action Events: Blurring the Offline/Online Distinction?

Beth's Blog: How Nonprofits Can Use Social Media

My guess is as we enter 2010, might we see the invention of Real Time Web fundraising events As more nonprofit explore the possibilities of location-based social networks and fundraising , the distinctions between online/offline fundraising will melt away. It's real time and location based social networks are also impacting advocacy.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. People who feel connected to the organization are more likely to stay involved. other people in your network.

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Bridging Offline/Online: Tweetups

Beth's Blog: How Nonprofits Can Use Social Media

Networked Nonprofits know how to close the loop between social media and offline actions. Scope out the Location: Make sure it is networking friendly, so people can chat and exchange business cards. Name Tags: Make sure you have name tags and if are you hosting, be a good host and introduce people. Be creative.

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