Greater Giving

OCTOBER 31, 2023

Nonprofit storytelling remains a timeless and powerful tool for connecting with potential donors. Let’s dive into the art of creating compelling stories that resonate and inspire action. The Power of Nonprofit Storytelling In a world inundated with information, your nonprofit’s story is what sets you apart.

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See3

APRIL 9, 2024

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Put your audience first.

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Neon CRM

NOVEMBER 30, 2023

It’s incredibly important for nonprofits to tell stories about their organization and the people they serve. Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. What is Nonprofit Storytelling? Stories are powerful. To that aim, there are two important terms to know.

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sgEngage

NOVEMBER 30, 2022

No matter the details of your story, you can leverage that sense of empathy to solicit a response from your audience. In fact, storytelling encompasses blog writing, advertising, and stewardship efforts. There are several ways to hone your storytelling craft. Seek inspiration from real storytellers.

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Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve.

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Bloomerang

NOVEMBER 28, 2023

The answer lies in the power of storytelling. Stories have a unique capability to connect deeply with people. Pattern recognition: A storytelling superpower Our brains are wired to recognize patterns. Amplify impact through storytelling Storytelling in fundraising isn’t just about what you tell; it’s about how you tell it.

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Bloomerang

DECEMBER 6, 2021

This is part one of a series on the skills you need to be a great nonprofit storyteller. Good communication is the key to being an effective fundraiser, building strong relationships, leading well, and serving the people you’re working to help. Storytelling is one of the most powerful forms of communication. I have good news!

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Achieve

MARCH 18, 2024

When we hear the right combination of characters, motivations, and actions, we often can’t help but get hooked. The right story catches our attention and makes us more willing to listen to the hard numbers and details that ultimately convince us to take action. Why Does Storytelling Matter for Grant Writers?

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Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

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CauseVox

MARCH 24, 2022

You’re struggling to connect with your target audience and gain or retain their support. Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help hook your audience fast, while keeping them engaged for the long haul.

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TechImpact

OCTOBER 30, 2014

According to a recent study published by the Harvard Business Review , a “trust chemical” is produced by your brain called Oxytocin, when you meet new people who you can identify as trustworthy. According to this study, the amount of Oxytocin the brain actually produces effectively predicted how willing people were to help others.

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Greater Giving

MARCH 16, 2023

One way to differentiate your organization and drive greater giving is through the power of storytelling. Storytelling in Fundraising is a powerful tool that can help nonprofits connect with donors, inspire action, and create meaningful impact. People connect with stories that are relatable and personal.

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CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. People like surveys that are short and sweet.

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Saleforce Nonprofit

OCTOBER 20, 2021

Last week, I was honored to host a virtual roundtable for a small group of nonprofit marketing and communications executives on The Art of Storytelling & Brand Identity. Harold led an exercise that challenged us to find ways to be more intentional with our storytelling. Let people tell their own stories.

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ASU Lodestar Center

DECEMBER 5, 2017

Storytelling is a strategic tool that has been used since the beginning of humanity to transmit a meaningful message to others. Through stories, people can speak out their minds, share wisdom, and pass information to others. Select Your Audience. Of course, not everyone on this planet is your audience. Know Your Goals.

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Kindful

MAY 26, 2021

of storytelling will help you drastically increase your organization’s revenue and impact. A good story allows organizations to build those relationships, win hearts, change minds, and prompt action. As entrepreneurial expert Gary Vaynerchuk puts it, “Storytelling is by far the most underrated skill in business.”

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Candid

SEPTEMBER 27, 2023

Whether you’re looking to brush up on best practices for annual appeals, boost your fundraising game on social media this GivingTuesday , or build expert storytelling skills to win over supporters this giving season and beyond, we’ve got you covered with this list of 12 free nonprofit books. From So What? To So Funded!

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Qgiv

APRIL 13, 2021

Keep reading to learn how your nonprofit can use social media to drive people to your donation form! Social media is an incredibly valuable tool to get in front of your audience and educate them about your organization. Short posts (80 characters or less) outperform long posts , so keep your fundraising asks and storytelling concise.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2014

I don’t have to tell anyone who reads Beth’s blog about the value of storytelling. Few would deny that storytelling is a powerful tool for inspiring action and influencing thought leaders, donors, and decision makers. Could funders prioritize storytelling as a reporting and evaluation mechanism?

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Achieve

AUGUST 12, 2021

volunteer fundraisers to brush up on your storytelling abilities. . Communicate with your audience by showing engaging photos of your work or a testimonial. In other words, social media presents the perfect opportunity to expand your audience and connect with passionate new networks of prospective donors. . As of 2019, 90.4%

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.orgSource

NOVEMBER 7, 2023

Over time people have come to value the advantages of working at home. Even those people who vow to never set foot in an office again will admit the in-person world held some attractions. Camera shy people learned that video is your best friend when you need to deliver an important message to a remote audience.

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Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

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Bloomerang

JUNE 2, 2021

In Parts 1 and 2 of this blog series, we discussed identifying your objectives and discussed how to better understand your audience. Your organization or brand may have a slightly different approach than that of another organization—but it’s important your audience learns what to expect from you. People act on emotion !

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Nonprofits Source

JUNE 22, 2023

To run a successful nonprofit organization, you need to convince people to support you and help you raise funds to further your cause. However, that’s often easier said than done: what are the best ways to convince people to lend their support to your cause? Where Should You Use Nonprofit Storytelling? Social media posts.

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Neon CRM

JULY 13, 2023

More people are giving, volunteering, and being inspired to participate than ever before. Nonprofits are able to grow their audience by tapping into GivingTuesday’s large, global social media community. Launch a Storytelling Campaign Studies have proven that storytelling is much more effective than fact-sharing alone.

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The Storytelling Non-profit

JANUARY 12, 2022

Storytelling is an invaluable tool for non-profits. Telling great stories helps your non-profit get its message out into the world, connect with new audiences and motivate people to take action like making a donation. What is storytelling? I want to take a minute to differentiate story from storytelling.

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Forum One

MARCH 23, 2021

Navigation is what people do.” So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? What issues do they have?

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Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. That number includes thousands of people who had never donated via social media before becoming donors! 1) Ask your supporters to create Facebook Fundraisers for you.

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Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. Leverage storytelling to build a base. Throughout the planning and action stages of your advocacy campaign, you’ll collect a ton of data. People crave a clearly articulated goal to connect with and promote.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

People expect a modern and straightforward donation process that mimics a checkout page like those of our favorite e-commerce brands. They allow you to communicate a clear call to action and show supporters the tangible impact they create. The subscription economy broadly defines how people prefer to allocate money.

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The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause.

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EveryAction

MAY 1, 2017

Storytelling is a constant drumbeat that resonates throughout the nonprofit community, but increasingly, stories are getting hard to tell. We asked nonprofit storytelling expert Vanessa Chase Lockshin about telling stories amid a noisy, negative newscycle that leaves donors (and everyone else) feeling fatigued - here's her advice.

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Bloomerang

MAY 4, 2021

This is especially effective when trying to convince an audience why the mission of your organization is an important one. Stories are a form of communication that really shows an audience why something matters by giving an issue a context, a face, and a name. . All people involved in your organization benefit in one way or another. .

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Nonprofit Tech for Good

NOVEMBER 11, 2022

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . You also need to talk to everyone, not a specific audience. If you produce a video, you can use it for PSAs, social media and direct people to it via email.

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Qgiv

JUNE 6, 2023

How do you target the right audience for Facebook Ads for nonprofits? Include calls to action in your ads that direct your supporters to your website or a specific project’s landing page. While organic traffic helps, targeted ads reach more people. Do you want to encourage people to donate to your organization?

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Robert Weiner

SEPTEMBER 21, 2009

My friends at TechSoup asked me to pass along info about their upcoming digital storytelling event. Follow the action on Twitter #tsdigs. What do we mean by Digital Storytelling? According to Wikipedia, "Digital Storytelling refers to using digital tools so that ordinary people can tell their own real-life stories."

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Candid

DECEMBER 12, 2022

If you’re venturing into nonprofit video production for the first time, here are four expert tips for how to leverage educational videos to inspire action and create an engaging experience for viewers. Get to know your audience. The style, tone, and core message of your explainer video should be dependent on your target audience.

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