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10 e-Newsletter Best Practices for Nonprofits

Nonprofit Tech for Good

Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. In fact, in 2013 for every 1,000 fundraising messages delivered, nonprofits raised $17. With that said, below are 10 e-newsletter best practices that can help your nonprofit raise more funds online: 1.

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Infographic: 2013 Nonprofit Communication Trends

TechImpact

Cited as the #1 biggest communication challenge according to managers was “a lack of time to produce quality content” 62% of nonprofit CEOs think their website is the most important medium for communication 42% of nonprofits sent email newsletters to their supporters monthly. Image courtesy of The Connected Cause.

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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Writing, and sending, your nonprofit’s email newsletter takes creativity, precision strategy, and even a little finesse. Not only that, but once its been sent, your newsletter is out of your control. Generally speaking, the way you gather your content will vary depending on what your goals are for the newsletter. Choose a goal.

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Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. And even though a recent report pointed out that email open and donor response are dropping in the nonprofit sector, I can’t help but wonder if current (yet old) e-newsletter design trends have a lot to do with the results. Top of e-Newsletter: 1.

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June 18 Webinar: Online Fundraising and e-Newsletters for Nonprofits

Nonprofit Tech for Good

Date: Tuesday, June 18, 2013. Although social media has revolutionized how nonprofits communicate online with their supporters and donors, online fundraising tools like “Donate Now” buttons and e-newsletters are essential building blocks to a successful social media strategy. Time: 1pm-2:45 EDT.

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January 23 Webinar: Online Fundraising and e-Newsletters for Nonprofits

Nonprofit Tech for Good

Date: Wednesday, February 6, 2013. Although social media has revolutionized how nonprofits communicate online with their supporters and donors, online fundraising tools like “Donate Now” buttons and e-newsletters are essential building blocks to a successful social media strategy. Time: 1pm-2:30 EDT.

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April 2 Webinar: Online Fundraising and e-Newsletters for Nonprofits

Nonprofit Tech for Good

Date: Tuesday, April 2, 2013. Although social media has revolutionized how nonprofits communicate online with their supporters and donors, online fundraising tools like “Donate Now” buttons and e-newsletters are essential building blocks to a successful social media strategy. Time: 1pm-2:30 EDT.