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10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness

TechImpact

Image courtesy of Fundraiser Help. According to a 2013 study conducted by Blackbaud , overall donations to nonprofits increased in 2013 by 4.9%, and digital donations increased 6.4%. Why are Americans donating more to charitable causes more than ever before despite the severe economic climate of 2013? Home or cell?

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Free Webinar on January 9! Five Reasons Why Your Nonprofit Should Prioritize the Mobile Web in 2013

Nonprofit Tech for Good

Date: Wednesday, January 9, 2013. The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2013, the majority of your supporters and donors will be viewing your website and social media content on mobile devices, such as smartphones and tablets.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

In 2013 online giving grew 13.5% In addition, charitable giving is at an all-time high in the United States and nonprofits would be wise to invest in upgrades to their online donation service to ensure that they are meeting the needs of today’s online donors. mercycorps.org/donate. mercycorps.org/donate. conservation.org.

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Planning Your Nonprofit’s Capital Campaign: 4 Do's & Don'ts

Achieve

It might be time for a capital campaign. Capital campaigns are among the biggest fundraising undertakings that nonprofit organizations tackle, and they only come around roughly once a decade. What are the key pitfalls to avoid when planning a capital campaign , especially if it’s your organization’s first?

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14 Must-Know Stats About Fundraising, Social Media, and Mobile Technology

Nonprofit Tech for Good

A slew of new data is released and this year the emerging theme is that online fundraising is rapidly rising, especially on mobile devices. Crowdfunding, peer-to-peer fundraising, monthly giving, and email fundraising is also proving to be effective, as you can read and see below. For every 1,000 fundraising emails sent.

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Attracting and Retaining Millennial and Gen-Z Donors

Greater Giving

Engaging the next generation of donors, including Millenial and Gen-Z Donors, requires understanding their values and preferences. Who Are Millenials? Anyone born between 1981 and 1996 Millenial and Gen-Z Donors Focus on Impact Younger donors are often more interested in the impact of their donation than the size of their gift.

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14 Stats That Attach Fundraising, Social Media And Mobile Tech At The Hip

TechImpact

Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Their combined capacity to connect donors to nonprofits worthy of help is shaping an all new way fundraising. For every 1,000 fundraising emails sent?a Monthly donors give 42% more in one-year than?one-time

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