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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment. Absolutely not! Craziness!

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11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. Executives have come a long way in understanding the Social Web.

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Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014

Nonprofit Tech for Good

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Social networks have gone mobile.

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5 Tips for Social Media Success from Bok Tower Gardens

NetWits

Social media has revolutionized the way tech savvy arts and cultural organizations communicate. Facebook has 901 million active users; 500 million people use Twitter; 8 years worth of content is uploaded to YouTube every day; Pinterest has 4 million unique views daily. Start a conversation. Sharing is caring.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

Title: Director of Emerging Media. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Who maintains your social media campaigns?

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”