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Are Nonprofits Raising Money Via Social Networks?

Care2

The 2011 Nonprofit Social Network Benchmark Report provides some incredible data on how 11K+ nonprofits are using social networks such as Facebook, Twitter, LinkedIn, and others. The study also answers the biggest question on everyone's mind. Are nonprofits raising any money on social networks?

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6-Year Online Giving Study Helps Nonprofits to Fundraise More Effectively

Wild Apricot

Network for Good and TrueSense Marketing have just released a landmark study of “the online giving experience” between 2003 and 2009. The Online Giving Study looks at $381 million in donations made to 66,470 different nonprofits through the nonprofits’ websites, donation portals and social networks.

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Facebook is Great, but Does it Really Work for Fundraising?

NetWits

This week ReadWriteWeb shed some light on the ineffectiveness of social networks to aid in customer acquisition (see graph below). “Of the 24 companies interviewed (in Forrester study ), only 7% cited social networking as one of their most effective sources for customer acquisition.

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How Baby Boomers Use The Internet

TechImpact

As a result, nonprofits across the board are shifting their advertising and community outreach efforts through online mediums almost exclusively. From 2004 – 2009, the number of seniors age 65+ actively using the Internet increased more than 55% (Nielsen). Adults 45 and over comprise 34.7% Comscore TabLens).

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Starting Now: Results of the 2009 eNonprofit Benchmark Study

Tech Soup

The event will reveal the results of the 2009 eNonprofit Benchmarks Study , which: Provides updated industry-wide metrics to analyze your online program. Helps you measure how your targeted emails, appeals to non-donors, phone call alerts, and more compare to those of other nonprofits. Starts now!

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The Online Giving Study: A Summary

Care2

Care2 is pleased to provide this overview of The Online Giving Study: A Call to Reinvent Donor Relationships just released by Network for Good and True Sense Marketing. The study, which you can download here , summarizes “$381 million in online giving through Network for Good’s platform, including 3.6

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Are nonprofits experimenting with mobile more? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more.