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Guest Post by Deanna Zandt Measure THIS! An intro to social media ROI

Beth's Blog: How Nonprofits Can Use Social Media

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. Measure success through awareness, not dollars. My friend Beka referred me to this fabulous 28-page Social Media ROI report from Peashoot.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

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Qgiv Partner Showcase: Achieve

Qgiv

Given that they were the children of the financial crisis of 2008-2009, they didn’t have the income to support significant giving. Through digital tactics including social media advertising and text marketing, we have been able to generate an impressive ROI year-over-year ever since. They were even contemplating ending the fundraiser!

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Why Integrated Marketing isn’t Just a For-Profit Practice

NonProfit Hub

This also encompasses your audience’s awareness and knowledge of your nonprofit. ROI, or return on investment, is yet another jargon term that we have all heard from the business world. In a 2009 campaign, the American Red Cross achieved an 11:1 ROI and increased the average donor gifts by 43 percent with an integrated campaign.

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Technology Trends for Nonprofits in 2011

NTEN

Technology offers an assortment of ways to engage with supporters, and nonprofits are becoming aware of this. It’s all about your return on your engagement; Return on Engagement (ROE) is the new Return on Investment (ROI). Did you know that mobile web use increased by 230% between 2008 and 2009? [1]

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