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Lame Spam of the Day: Lehman Brothers Centre for Women 2008 Newsletter

Robert Weiner

But the real clincher is that the subject line says it''s a newsletter from March, 2008. Subject: Lehman Brothers Centre for Women in Business March 2008 Newsletter. If you would like to subscribe to future Lehman Brothers Centre for Woman in Business mailings, please click the following link: Subscribe. To: Subscriber.

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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

Using the Wayback Machine – a website that allows you to view archived screenshots of your website all the way back to 1996, below is an exploration of how the World Wildlife Fund’s website and online fundraising campaigns have evolved since 2008. World Wildlife Fund Website :: March 15, 2008.

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Tech Tools Working Together: How Text-To-Donate Paves the Way for Text Message Communication

Nonprofit Tech for Good

Spamming is illegal, and often goes straight to a junk mail folder. Launched in 2008, Give by Cell pioneered the use of mobile fundraising and text messaging services to increase donor engagement. In contrast, text message spam is almost always viewed, making it more annoying to donors.

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Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses

NetWits

Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue. My Question to You.

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Is Direct Mail Dying or Dead? Hogwash!

Care2

Isn’t it curious how people who are young and enthusiastic about online communications are so firmly convinced that direct mail is dead or dying – while professional fundraisers, that is, the people who are responsible for bringing in the bucks, think the young critics are living on another planet? nonprofits in 2008.

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Is Direct Mail Really Headed for the Exit?

Care2

In the next five years, money spent annually on direct mail will decline by as much as 40%, from $49.7 billion in 2008 to $29.8 “Direct mail has begun spiraling into what we believe is a precipitous decline from which it will never fully recover," said Borrell. Furthermore, many people view direct mail as “junk mail.&#

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

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