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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

It usually doesn’t work out so well. Said another way – what works offline also works online. 2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph).

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Free and open source tool #12: Miro

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Free and open source tool #12: Miro February 26, 2008 Miro used to be called “Democracy Player&#. Miro is basically a video player, which can recognize RSS feeds, and automatically download videos.

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Frackin’ Brilliant

Zen and the Art of Nonprofit Technology

Leverage the power of the open platform of Salesforce.com, and do the work that nonprofits (and consultants) have been having to do to bang Salesforce.com into shape as a donor database. Of course, the proof will be in the pudding – we’ll find out over time how this app works, and whether organizations like it.

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A Tale of Two Nonprofit and Social Media Adoption Surveys

Beth's Blog: How Nonprofits Can Use Social Media

The headline is: Social Network and Mid-Size Nonprofits: What's The Use? Look at the missed opportunity costs of not participating - as well as take it as an opportunity to look at everything you're doing and figure out what isn't working and try social media in its place. It also important to keep measuring and improving.

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See What’s Out There » Blog Archive » Why you need social media marketing.

See3

We are working with our clients to engage constituents on sites like YouTube, Facebook and MySpace. Its free to join or use the services of UniFersal.com 28 Jan 2008 Leave a Reply Get Tips and Best Practices Sign up below to get our newsletters highlighting the latest in online marketing and communications for nonprofits.

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10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Headlines should be short. Receive monthly updates 3 Comments | by Share Article in E-newsletters , Email Marketing Reader Comments (3) One thing Ive found that works extraordinarily well for large, national NGOs is mailing on local issues. January 22, 2009 | Jill Foster Copyright © 2008, Care2.com All rights reserved.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

It works sort of like an online mortgage calculator. Coming soon - Im working on an overall online ROI assessment calculator. Im working on the other analyses, too! It takes a lot of work to build a quality audience. Need some metrics guidelines? link] or [link] if you want to tweet it. (Ha! The irony). Im honored!