Care2

APRIL 24, 2008

Online Fundraising: A look at growth in online giving, yearly patterns of giving, average gift size, monthly giving and fundraising messaging rates Online Advocacy: How are advocacy open, click-through, page completion and response rates changing and what impact are super-activists having? Copyright © 2008, Care2.com

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

AUGUST 12, 2008

By exposing corporate abuse, knowmore.org empowers individuals to make a difference by changing the way they choose to spend their money. Copyright © 2008, Care2.com Knowmore developed a Firefox extension that lets consumers make better choices about the products they purchase. Post a Comment | by Share Article in Misc.

Social Media 31

Social Media Advocacy Case Study Online 31

Care2

MAY 31, 2007

60) Search « Think Like a Designer: Viral Video and Paradox | Main | Web Metrics Wilderness: Find Your Site Conversion Pages. These outcries put an end to the possibility of any radical changes. May 31, 2007 | Amien Copyright © 2008, Care2.com Thanks for the info! All rights reserved.

National 28

National Social Media Service Advocacy 28

Care2

FEBRUARY 3, 2008

60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? " Found your blog via Google Image search on "Snowflakes" Thanks. Sarah Sheard sheard at 3MilSys.com November 17, 2008 | Sarah Copyright © 2008, Care2.com All rights reserved.

Social Media 37

Social Media Advocacy Guide Fundraising 37

Wild Apricot

JUNE 27, 2008

changes in awareness or attitude) or tangible results (e.g. What changes in knowledge, or attitudes, or skills are you looking for, and how might they be measured? Published Friday, June 06, 2008 8:13 PM by Rebecca. June 6, 2008 10:41 PM. June 8, 2008 11:03 AM. Wild Apricot Updates - June 2008. May 2008 (9).

Knowledge 60

Knowledge Effective PDF Evaluation 60

See3

JANUARY 10, 2008

This is the place to go if you are interested in the intersection of film, video, documentary, web video and social change. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? It is put on by American University’s Center for Social Media. Case Soup: Nonprofit Video Secrets Revealed!

Media 40

Media Conference University FAQ 40

See3

JANUARY 30, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 30, 2008 Identity 2.0

Proposal 40

Proposal Philanthropy Kiva Video 40

See3

FEBRUARY 3, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman FEB 3, 2008 Yes We Can.

National 40

National America FAQ Newsletter 40

See3

MAY 12, 2007

And so this post is another link connecting the search term Michael Hoffman to this website. They will totally dominate their Google search eventually. My colleague changed the spelling of his name to something very unusual to improve his findability in Internet search engines. 14 Jan 2008 Shai Gluskin Great stuff.

Arkansas 40

Arkansas Google Maryland Search 40

Care2

MAY 14, 2009

Other interesting findings include: For email newsletters, open rates and click-through rates fell slightly (1-2%) in 2008, though the changes were not strictly statistically significant. Email lists are continuing to grow, though the rate of growth was 17% in 2008. Average gift size across organizations was $71 in 2008.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

NOVEMBER 9, 2007

60) Search « Notes from Care2/OneWorld/Interaction Fundraising Seminar | Main | MySpace.com: A Place for Donors? " Found your blog via Google Image search on "Snowflakes" Thanks. Sarah Sheard sheard at 3MilSys.com November 17, 2008 | Sarah Copyright © 2008, Care2.com All rights reserved.

Social Media 37

Social Media Advocacy Guide Fundraising 37

Care2

MARCH 23, 2009

This will make it easier for search engines to crawl and understand your site. An XML sitemap can provide search engines with important information about your site and improve your search rankings. As we talked about last week on Frogloop , good link text is a key to search engine optimization.

Social Media 31

Social Media Advocacy Case Study Online 31

See3

FEBRUARY 12, 2008

The whole world of “ Games for Change &# is growing rapidly. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? We co-hosted the reception on Thursday night and there was a great turn-out and great energy at the conference. Case Soup: Nonprofit Video Secrets Revealed!

Game 40

Game FAQ Conference Newsletter 40

ASU Lodestar Center

JUNE 10, 2011

Yesterday, they published the list of organizations that have lost their exemption from paying income tax due to failure to file required reports in 2007, 2008, and 2009. The "Fall Festival" advertised on their homepage is for 2008, and the "events" link opens up to a May 2009 calendar. Long overdue, the IRS finally pulled the trigger.

Research 92

Research Arizona Arkansas Phoenix 92

See3

SEPTEMBER 24, 2007

Our friend Alia McKee from Sea Change Strategies wrote a blog post about nonprofits using video and gave some great examples. 27 Aug 2008 Leave a Reply Get Tips and Best Practices Sign up below to get our newsletters highlighting the latest in online marketing and communications for nonprofits. Join the Video Bandwagon [.]

Video 40

Video YouTube FAQ Metrics 40

See3

NOVEMBER 6, 2007

The 2008 election is our chance to change that. 23 Apr 2008 Leave a Reply Get Tips and Best Practices Sign up below to get our newsletters highlighting the latest in online marketing and communications for nonprofits. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest?

Global 40

Global Develop Policy United States 40

Care2

FEBRUARY 27, 2008

60) Search « HSUS YouTube User-Generated Video Competition Grows List | Main | Props to MyEmma for Doing Good » Wednesday Feb 27 2008 Revamped Politics Online Conference Ready for Its Closeup Wednesday, February 27, 2008 at 12:02PM | by Heather Holdridge I’ve been attending IPDI’s Politics Online Conference since 2004.

Conference 28

Conference Social Media Online Advocacy 28

Care2

MAY 22, 2009

60) Search « The ROI of Social Media | Main | Advocacy Online Launches in the US » Thursday May 21 2009 Earned Media: How to Stay Relevant and Track It Thursday, May 21, 2009 at 01:20PM | by Allyson Kapin “If you dont brand yourself, Google will brand you,” says branding expert Sherry Beck Paprocki.

Track 41

Track Social Media Media Advocacy 41

See3

FEBRUARY 5, 2008

11 Feb 2008 Michael Hoffman Michael, thank you for your reply. But, there is simply no escaping the reality that the economics of the business have changed so substantially that it is now unsustainable. People also loved the buggy whip, but times change. 11 Feb 2008 Michael P. Yes, I appreciate that times are changing.

New York 40

New York Time Ning Internet 40

Care2

JUNE 17, 2008

60) Search « Care2 Welcomes Dana Weissman to Nonprofit Services | Main | Three Keys to Successful Online Campaigns » Tuesday Jun 17 2008 New Research Findings: Advocacy Groups More Trusted Tuesday, June 17, 2008 at 10:51AM | by Dana Weissman American citizens trust advocacy groups – a lot more than they trust the U.S.

Advocacy 31

Advocacy Group Social Media Research 31

Care2

OCTOBER 20, 2007

The sea-change in nonprofit adoption of APIs has yet to occur. Open fundamentally changes the way we approach everything we do. Copyright © 2008, Care2.com To the extent that APIs make widgets possible, these nonprofits benefited from the use of open platform technology. But widgets are just the beginning.

API 28

API Convio Open Social Media 28

Care2

JUNE 16, 2009

60) Search « VolunteerMatch.org Opens Public Access to its Network | Main | How Sticky is Facebook? June 16, 2009 | Anne Dougherty Copyright © 2008, Care2.com If you can include a deadline or add some urgency due to recent events, that makes your ask even more compelling and necessary. All rights reserved.

Social Media 34

Social Media Advocacy Donor Online 34

Care2

FEBRUARY 7, 2009

60) Search « Twestival: To Meet, Tweet And Raise $500K For Charity | Main | The Joys of Google Grants, Part 2 » Wednesday Feb 04 2009 Why Every Nonprofit Should Embrace the Web 2.0 connection is part of my research topic, I had to search for that blog entry so Im going to try a repost! All rights reserved.

Social Media 31

Social Media Web Advocacy Media 31

Care2

MAY 29, 2007

May 29, 2007 | Yvonne Copyright © 2008, Care2.com Reader Comments (1) Thanks for including this! We are glad people enjoyed the training. I think it went really well!! All rights reserved. All Care2 terms of service and privacy policies apply.

Journal 28

Journal Social Media Advocacy Case Study 28

Care2

MAY 17, 2007

May 29, 2007 | Yvonne Copyright © 2008, Care2.com Reader Comments (1) Thanks for including this! We are glad people enjoyed the training. I think it went really well!! All rights reserved. All Care2 terms of service and privacy policies apply.

Journal 28

Journal Social Media Advocacy Media 28

Care2

MARCH 3, 2009

60) Search « 3rd Annual DoGooderTV Nonprofit Video Awards | Main | 10 Best Web Content Practices » Friday Feb 27 2009 Tweet Locally, Reach Broadly Friday, February 27, 2009 at 06:43PM | by Daniel Bennett Daniel Bennett To Tweet or not to Tweet is not the question. March 3, 2009 | Anne Dougherty Copyright © 2008, Care2.com

Social Media 31

Social Media Local Advocacy Media 31

Care2

MARCH 27, 2009

As Kathy Sierra (Change Your World in 50 Minutes) says, WOO is better than WOM, meaning word of obvious, or just being better, carries more weight than people talking about that you’re better. March 30, 2009 | rabia Copyright © 2008, Care2.com Here, here to relationship building and lasting engagement. Cheers, Ali!

Social Media 31

Social Media Advice Advocacy Media 31

Care2

JANUARY 15, 2009

60) Search « What Makes A Campaign Go Viral? That’s a big red flag that you need to change things up. January 22, 2009 | Jill Foster Copyright © 2008, Care2.com How are standard links at the top (such as Tell A Friend) and content areas (such as a Letter From The Editor area) performing?

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Care2

OCTOBER 18, 2007

The campaign attracted 96,000 participants, and Starbucks did eventually change their policy, thereby benefiting poor farmers in Ethiopia. Copyright © 2008, Care2.com and see how many weeks of food, for a family of four, your donation could provide. To create a new comment, use the form below. All rights reserved.

Convio 28

Convio Award Social Media Advocacy 28

See3

MARCH 12, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman MAR 12, 2008 Why do people give charity?

Charity 40

Charity People Giving New York 40

Care2

DECEMBER 4, 2007

60) Search « Care2.com It will be a powerful grassroots greening machine; with bloggers, writers, and volunteers all contributing to local greening efforts; and held together by the added sticky-ness of good dynamic content, great search engine optimization, and of course that Web 2.0 Copyright © 2008, Care2.com

Blogger 28

Blogger Social Media Site Advocacy 28

Care2

AUGUST 7, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? That leaves about 3,000 "fluff" Causes - i.e. causes for which the chief intended purpose was not social change, but rather (most likely), humor, slander or annoyance. How many times do you search a day?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? That leaves about 3,000 "fluff" Causes - i.e. causes for which the chief intended purpose was not social change, but rather (most likely), humor, slander or annoyance. How many times do you search a day?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

OCTOBER 29, 2007

Currently in the lead as of Wednesday afternoon are: True Majority American Friends Service Committee Union of Concerned Scientists Refugees International But like all elections, everything can change in the final week. Copyright © 2008, Care2.com To create a new comment, use the form below. All rights reserved.

Poll 28

Poll Social Media Grant Advocacy 28

Care2

FEBRUARY 17, 2009

60) Search « Webinar: How Online Marketing Can Be Your Nonprofits Fundraising Stimulus Plan | Main | Recession Obsession – What Does The Future Hold For Online Fundraising? February 24, 2009 | Laura Copyright © 2008, Care2.com Full disclosure: Care2 operates the Frogloop blog, and hired me to be its editor.

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

NOVEMBER 25, 2007

60) Search « Seats Still Available for the Internet Advocacy Roundtable | Main | New Trend Emerging in Deceptive List Growth? They have changed the perception of the AIDS crisis to that of an ongoing problem, rather than as a short-term international crisis. November 25, 2007 | Freddie Sirmans Copyright © 2008, Care2.com

Celebrate 28

Celebrate Social Media Advocacy Online 28

Care2

NOVEMBER 15, 2007

Care2 OneWorld.net Interaction Here are the articles that were featured during todays presentation: Procastinators Guide to Year-End Fundraising by Mark Rovner, Sea Change Strategies, and Care2. Copyright © 2008, Care2.com MySpace.com: A Place for Donors? Is It Worth It? To create a new comment, use the form below.

Interaction 28

Interaction Social Media Advocacy Fundraising 28