Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 2020 Social Media Size Guide ).

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

APRIL 1, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download. 4) 2012 Nonprofit Social Network Benchmark Report :: Download.

Social Media 206

Social Media Mobile Report Communication 206

Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. When titling your essay, think like a journalist and craft titles that are more likely to receive interaction and engagement on social media.

Social Media 277

Social Media Practice NGO Stats 277

Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There is also a science to social and mobile media. Social Network Followers.

Track 234

Track Mobile Media Fundraising 234

Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There is also a science to social and mobile media. Social Network Followers.

Track 186

Track Mobile Media Fundraising 186

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2014

My colleague, Alexandra Samuel, has published a report over at Vision Critical based on integrating survey data with consumers actual social media usage versus self-reporting. So, in other words, research respondents opt-in to integrating their answers with their social media profiles. Let’s dig in.

Social Media 126

Social Media Audience Analytics Media 126

NetWits

APRIL 10, 2011

This week ReadWriteWeb shed some light on the ineffectiveness of social networks to aid in customer acquisition (see graph below). “Of the 24 companies interviewed (in Forrester study ), only 7% cited social networking as one of their most effective sources for customer acquisition.

Facebook 260

Facebook Fundraising Work Comparison 260

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. Other social networks used by global NGOs are YouTube (55%), LinkedIn (51%), Google+ (28%), and WhatsApp (16%).

Social Media 100

Social Media Stats Media Technology 100

Candid

SEPTEMBER 28, 2021

The impact of social fundraising has dramatically increased in the last 18 months, giving nonprofits new channels to create reach and drive engagement. . Peer-to-peer fundraising leverages social networks. The reason peer-to-peer fundraising is so engaging is pretty simple: It’s inherently social. .

Fundraising 122

Fundraising Pledge Awareness Social Media 122

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2009

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.

Analysis 95

Analysis Social Network America Network 95

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Like all social media today, organic reach is very low.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Nonprofit Tech for Good

SEPTEMBER 5, 2012

The nine reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2012 eNonprofit Benchmarks Study :: Download. 3) 2012 Nonprofit Social Networking Benchmark Report :: Download.

Report 242

Report Australia Convio Benchmark 242

Care2

SEPTEMBER 30, 2014

The study looked at the flow of donation pages on each of the nonprofits websites as well as email appeals, follow up emails, etc. Eight Online Fundraising Strategies You Can Do Right Now. This is a great strategy that your organization should consider adapting. Out of 151 nonprofits, only 24 of them scored 76% or above.

Studies 78

Studies Online Fundraising Nonprofit 78

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2009

Note from Beth: As visiting scholar at the Packard Foundation, I'm connecting with other people who are studying and learning about how networks work. A lot of the ideas resonate with using online social networks and social media effectively for nonprofits, especially in the larger frame of movement building.

Analysis 71

Analysis Social Network Network South Africa 71

Care2

JUNE 23, 2012

I know what you are thinking – yet another social media study. How many more studies can there possibly be when truth be told, having a good social media strategy is not really rocket science, which I discussed earlier this week in the post “Tips to Humanize your Social Media.”

Comment 77

Comment Studies Facebook Share 77

TechImpact

OCTOBER 2, 2014

And more specifically, to social media and content marketing. According to a recent study conducted by Blackbaud , only 25% of nonprofits have a defined content marketing strategy, and only 26% of respondents would rate themselves as conducting an effective content marketing strategy. Email marketing ROI is around 4,300%.

Stats 226

Stats Content Marketing Change 226

Nonprofit Tech for Good

MAY 24, 2012

The eight reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 1) 2012 Nonprofit Social Networking Benchmark Report :: Download. 2) 2012 Online Marketing Nonprofit Benchmark™ Study :: Download. Thank you.

Report 263

Report Convio Blackbaud Benchmark 263

Nonprofit Tech for Good

JULY 14, 2014

Expert new media managers have the ability to anticipate the impact of emerging trends in mobile and social media. They voraciously consume nonprofit technology blogs and study the mobile and social media campaigns of other nonprofits for inspiration. Some campaigns will fail, and some will need revision. Multitasking.

Skills 279

Skills Management Media Social Media 279

TechImpact

AUGUST 13, 2014

We all know social media is the preferred means of connecting among millennials. With 26% of all millennials actively using Twitter , and 59% having an account on the most pervasive social media network in the world, leveraging the influence of this social platform is imperative to your nonprofit’s effectiveness at penetrating millennials.

Twitter 212

Twitter Demographics Social Media Stats 212

Care2

FEBRUARY 6, 2014

It’s hard to believe that seven years after Twitter launched, organizations are still vying for any information they can find on how to get the most ReTweets out of a platform that was meant for social conversations. Dan has spent the last few years studying millions of Tweets and what resonates with people on Twitter.

Studies 70

Studies Twitter Social Network Images 70

Care2

NOVEMBER 17, 2013

While the majority of nonprofit organizations have a social media presence, only 45% of foundations use social media. to dig deeper into what’s trending with foundations and social media. Which Types Of Foundations Are Using Social Media? What Social Media Channels Are Foundations Using? 40% use Twitter.

Social Media 77

Social Media Foundation Media Social 77

Nonprofit Tech for Good

FEBRUARY 16, 2013

Part of the reason is a commitment to altruism, but I also use (for lack of a better word) these 31 nonprofits to study how nonprofits are progressing in online fundraising, social media and mobile communications. Social Networking Icons on the “Thank You for Your Donation” Landing Page.

Results 261

Results Donation Paypal Practice 261

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2008

Source: Nielsen Online The We Are Media Festival of Tools is starts the last week of work on the Nonprofit Social Media Toolbox with a focus on social networking tools and widgets and apps. So for today, our focus is on social networking sites.  And perhaps nonprofits?)

Social Network 50

Social Network Social Media Gartner Network 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 20, 2008

A question I'm often asked is " What are the demographics of social networking users ?" " and what is behind that question is the need for some information to decide what social media strategy is right for their organization's goals and audiences and further, social networking or not?

Social Network 50

Social Network Demographics Network Site 50

Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

Social Media 244

Social Media Management Media Social 244

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

I just finished moderating a panel on the topic of social and mobile integration. Here’s the description: Where and how do mobile and social strategy intersect. How do you combine mobile with the grassroots power of social media to successfully engage donors.

Integration 97

Integration Mobile Conference Strategy 97

DNL OmniMedia

JANUARY 14, 2022

These leaders help spread the word about your organization and raise funds for your cause by leveraging their relationships and social networks. Your ideal candidates should be individuals who have a history of involvement with your organization and a wide network, whether on social media, in the business world, or in your community.

Strategy 52

Strategy Fundraising Gift Relationship 52

Robert Weiner

FEBRUARY 1, 2009

The University of Massachusetts Dartmouth has just published Social Media and College Admissions: The First Longitudinal Study by Eric Mattson and Nora Ganim Barnes, Ph.D. The study compares adoption of social media between 2007 and 2008 by the admissions offices of all four-year accredited institutions in the United States.

Social Media 100

Social Media Media Social Massachusetts 100

Nonprofit Tech for Good

JANUARY 5, 2015

The goals suggested below are fairly easy to achieve, yet transformative to a nonprofit’s new media strategy. Cause awareness days can be very powerful for fundraising because social network communities are highly likely to promoting your nonprofit on cause awareness days. Experiment with at least one new social network.

Goal 100

Goal Media Management Adobe 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 10, 2009

social networks and blogs have become the fourth most popular online destinations. Social networks online started out amongst the younger audience. However, as the networks have become more mainstream with the passage of time, it isn’t surprising to see the audience becoming broader and older.

Social Network 59

Social Network Audience Group Network 59

Care2

SEPTEMBER 5, 2012

There’s little question that social media is growing in popularity and becoming more of a mainstream activity. According to a November 2011 study by the Pew Internet & American Life Project , 66% of adult Internet users are using a social networking site, up from 30% in 2008. Keep Your Audience Engaged.

Social Media 70

Social Media Tips Media Social 70

NetWits

JULY 12, 2011

Bottom line – nonprofits are having some success in connecting with new constituents and generating action, but the social network works best when requiring a low level of commitment. Like other studies have noted, social networks like Facebook are not raising much money. hours per week on the social network.

Facebook 250

Facebook Time Social Network Advocacy 250

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. It’s also worth noting that social media, not even blogging, is not yet integrated into their website.

Websites 248

Websites Design History Online 248

sgEngage

JULY 6, 2022

Social media is no longer a novel concept, so you’ve probably seen firsthand the impact influencers can have. Experts and popular advocates will support the organizations they care about on social media and market that organization to their thousands — or in some cases, millions — of followers. Social media posts.

Influence 91

Influence Collaboration Social Media Channel 91

Connection Cafe

APRIL 21, 2011

Guest blog alert: The following post is from Andy Streggles, chief operating officer and social strategist, for Convio technology partner , Higher Logic. In the past year an onslaught of social networking platforms have emerged targeting the association and nonprofit market, leading many associations to wonder which is best for them.

Social Network 47

Social Network Platform Network Chapter 47

Care2

JUNE 18, 2011

A new study by ComScore says that US Internet users spend 1 out of every 6 minutes online engaging with social networks. This is a significant increase from 2007 when ComScore reported that Internet users spent 1 out of every 12 minutes online using social networks. Social Media is a great fundraising tool.

Social Media 78

Social Media Media Social Stats 78

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2008

I'm moving beyond monitoring the NpTech tagged items and meta feeds to incorporate nuggets from micro media sources, nptech bloggers, friend feeds, and networks. The summaries will be briefer, focused on a social media theme or a social media question related to practice. s the same thing when it comes to social networks.

Summary 50

Summary Social Network Nptech Practice 50