NetWits

APRIL 6, 2012

I just returned from the Nonprofit Technology Conference (#12NTC) hosted by NTEN in San Francisco, CA. Holly and the rest of the NTEN team (including all the volunteers) did an incredible job inspiring of over 1800 people for three days. At the end of the day, calculating the real value of a Facebook Like or Twitter Follower is tough.

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Facebook San Francisco Benchmark NTEN 241

NTEN

APRIL 3, 2012

Another NTC means more great studies about nonprofit technology released, including the 2012 " Nonprofit Social Networking Benchmarks Report." official Twitter accounts Nonprofits told us they spend an average of $3.50 per new Twitter follower. official Twitter accounts Nonprofits told us they spend an average of $3.50

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Social Network Benchmark Network Report 91

NetWits

NOVEMBER 24, 2010

Most people will tell you that learning how to effectively monitor (or listen to) what’s being said on the web is the beginning of social media success. The increasing popularity of social networking, blogs and social media on the web validates this point nicely – People are talking about you, but is your nonprofit listening to them?

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Social Media Media Social RSS 171

NTEN

NOVEMBER 9, 2010

Nonprofit organizations are increasingly adopting social networking tools to create a sense of community among members and donors. Although these statistics reinforce nonprofit's acceptance of social media, the numbers do not show whether organizations have adopted internal or external tools. .

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Social Network Social Media International Network 64

NTEN

MARCH 18, 2011

The 2011 NTC saw the release of the latest " Nonprofit Social Network Benchmark Report ". > Download the 2011 Nonprofit Social Network Benchmark Report More than 11,000 nonprofit professionals filled out this year's survey, sponsored by NTEN, Common Knowledge, and Blackbaud, generating a veritable cornucopia of data.

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Social Network Benchmark Report Network 97

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2010

I was asked to facilitate a session on the question, "Should CEOs and Executive Directors Use Social Media?". In addition, during a roundtable on social media at the conference, I was fortunate to meet social media experts in India ( @ nirav @ amnigos @ pranavbhasin @ paritoshsharma and @ avinashraghava ) who shared some examples.

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Social Media Director India Media 99

NTEN

MAY 17, 2012

We see it year after year in our IT Staffing Survey – unless, as it turns out, you are talking about social media. It helps, of course, that Twitter, Facebook, and Pinterest are all free to use. Her organization is committed to social media “because our constituency tends to skew a bit older. Not true.

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Social Media Media Organization Social 90

NTEN

FEBRUARY 17, 2010

One of my biggest takeaways from last year's Nonprofit Technology Conference (NTC) in San Francisco was this oft-repeated advice on social networking, specifically Facebook and Twitter: you can't make them come to you. We simply needed to make Facebook, Twitter, and YouTube an extension of what we were already doing and saying.

Social Media 79

Social Media Storytelling Media Haiti 79

NTEN

NOVEMBER 2, 2010

Is your organization using niche networks as part of its social media strategy? What is a niche social network? . A niche social network is an online community drawn together by a shared location, demographic, or interest -- or combination of the three. Examples of niche social networks include: .

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Social Network Network Social Demographics 74

Care2

DECEMBER 5, 2011

According to a study by Blackbaud , NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. And large online publications like Mashable are even covering social media for social good.

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Social Media Raise Social Media 76

Nonprofit Tech for Good

JANUARY 5, 2015

Cause awareness days can be very powerful for fundraising because social network communities are highly likely to promoting your nonprofit on cause awareness days. Experiment with at least one new social network. Also, now ten years into social networking, online communities are becoming more niche-oriented and mobile.

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Goal Media Management Adobe 100

NTEN

NOVEMBER 4, 2010

Recently, I learned some amazing new ways in which social media (i.e. Twitter, Facebook, LinkedIn, etc.) Social networking, once the office pariah, is now becoming an integrated part of office culture. Social media now gives you the opportunity to reach people no matter where they are.

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Social Media Media Social San Francisco 84

NTEN

MARCH 24, 2011

By Geoff Livingston, Principal & Co-Founder, Zoetica Facebook and to a lesser extent Twitter and LinkedIn have become the interstates of the social web. Nonprofits that want to connect with their constituents are almost obliged to participate on these networks. Facebook's Statement of Rights and Responsibilities states, ".you

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Social Network Network Challenge License 100

NTEN

AUGUST 10, 2010

In just a few weeks, I'm heading to Colorado to chat with a group of nonprofits about using social media in their work -- but not in Denver. Jen Newmeyer, Food Bank of Central and Eastern North Carolina I had a few assumptions I decided to test by talking to some organizations that work locally using social media.

North Carolina 80

North Carolina Social Network Place San Francisco 80

Care2

JULY 22, 2010

One of the biggest questions nonprofits have been asking for the past couple of years, is what benchmarks should they be using for social media? The 2010 Nonprofit Benchmarks Report released by NTEN has some great data that nonprofits can use for guidance. Nonprofit Social Media Benchmark Data You Need to Know.

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Benchmark Social Media Media Social 62

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 15, 2009

Photo by Terry Bain in Flickr I've been hearing a lot lately from folks who work in nonprofits asking for examples of "social media or social networking policies." But, if an organization simply cuts and pastes a social media policy without the internal culture change, it won't be effective.

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Social Media Policy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

There have been a lot of questions about customized Facebook landing pages and my business partner at Zoetica, Kami Huyse, wrote this fantastic summary of the resources shared. This post harvests some of the insights shared about social media measurement and nonprofits. The Social Media Measurement Checklist.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

NTEN

APRIL 10, 2012

The study, done in association with Common Knowledge and Blackbaud, has a lot of great insights into how the nonprofit respondents use social networks. How many followers do nonprofits have on Twitter? Even better, you can hear directly from the authors this week at a free webinar – and ask them your questions. >

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Social Network Network Social NTC 65

NTEN

NOVEMBER 9, 2011

This is certainly true for social media. After all, associations have been in the "social networking" business long before Facebook and Twitter became household names, Lehman says. This is why social media has been so successfully adopted by associations and integrated into their existing marketing mix.

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Social Media Conference Media Social 83

NTEN

APRIL 28, 2010

" The blur between our personal and professional identities on social networking sites may seem all too obvious, but the issue is becoming more prevalent as we use sites such as Facebook, Twitter, and LinkedIn as professional networking tools. The answer: it's a huge gray area. So what can we do? Know the Risks.

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Social Media Professional Personal Practice 100

Amy Sample Ward

JUNE 27, 2012

I told Tony that I’ll take on all social media questions for listeners’ charities. Comment on this blog post or on Tony’s , use the LinkedIn group or Facebook page or Twitter. The whole show is devoted to using social media and social networks to help you reach your supporters and draw them close to your work.

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Social Media Social Network Linkedin Registration 134

NTEN

OCTOBER 8, 2010

Mark Zuckerberg Never Dresses Appropriately for the Weather might be a more accurate title for The Social Network. The Social Network as a title lets us assume the movie is about Facebook, which it isn’t. Maybe the makers of The Social Network just don’t get Facebook. .

Social Network 79

Social Network Attention Network Movie 79

Robert Weiner

JUNE 3, 2010

Archive of their workshop at the NTEN conference: [link]. Social Media. My own resources page: [link] It includes links to articles like: Should Your Organization Use Social Networking Sites? Before You Jump in with Two Feet in Social Media - Important Boring Basic Stuff First. Donor Databases.

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Resource eBook Social Media ROI 138

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient. Why Your Nonprofit Should Streamline Social Media Social media is still relatively new. Why the number 52? Good for you! Great work.

Social Media 98

Social Media Media Tips Social 98

NTEN

NOVEMBER 11, 2010

Many are turning to social media to assist them. . In our integrated communications plan, we believed that taking advantage of social media tools would assist us because of its social nature; allowing us “always be on” and present in the community conversation. Developing a strategy . Implementing the strategy.

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Charlotte Library Social Media Communication 89

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . Increasingly, consumers define their world in this social context, and there are a whole bunch of them. Optimize Your Site for the Social Segment .

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Social Media Site Media Social 67

Tech Soup

NOVEMBER 14, 2011

Greg Ligon, our guest blogger for the Social Media for Nonprofits conference, is an online communications professional with experience in building a brand via online channels, social media communications, and website content development. Think Strategically About Your Social Media Presence.

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Social Media San Francisco Conference Media 50

Care2

FEBRUARY 14, 2015

Remember the early days of social media when you did not have to cut through all of the noise and things felt more like a community rather than a popularity contest? This is a key principle in the book Amy Sample Ward of NTEN and I wrote about in our book Social Change Anytime Everywhere. Social Networking Trends'

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Social Media Media Social Strategy 28

Tech Soup

JUNE 15, 2012

This post is by guest blogger Ritu Sharma, who is the executive director of Social Media for Nonprofits. Facebook now boasts over 901 million active users, making it, by population, the world’s third largest country. Silicon Valley, CA – July 26. Los Angeles, CA – August 14. Boston, MA – August 28.

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Social Media Los Angeles San Francisco Global 64

NTEN

OCTOBER 8, 2010

Is it simply the number of followers you have on Twitter, or how many people "like" you on Facebook? With that in mind, the AIDS.gov team compiled some advice about what it takes to use Twitter effectively to engage with our audiences. For example, questions on Twitter can be added to the FAQs your website.

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Audience Twitter Flickr NTEN 76

Care2

SEPTEMBER 12, 2009

Starting Tuesday, September 15th, the Case Foundation will offer online tools and live streamed seminars aimed at helping nonprofit staff understand how to best leverage social media to create awareness for causes, raise funds, and engage with new constituents. using social media for fundraising and friend-raising.

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Tutorial Social Media Media Giving 58

NTEN

MAY 27, 2010

The trick is to balance working with larger networks and some of the more specific networks to create a very useful and strategic approach to community building. The Value in Smaller Networks. Finding a Niche Network. If you're active in social media, you've probably gotten used to searching for what you're looking for.

Social Network 90

Social Network Network Social Social Media 90

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2009

Photo by Marco Wessel Yesterday, I had the pleasure of attending one of NTEN's "Ask the Expert" calls and chats with Wendy Harman who is the professional listener for the Red Cross. She has a social media elevator pitch just in case she runs into one of the senior managers. What's important is a social media policy.

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Social Media Director Media Social 90

NTEN

FEBRUARY 17, 2010

Whether we look at mapping tools, fundraising, or missing person systems, the social media response to the January earthquakes in Haiti all leverage the powerful technology we can hold in our hands: our mobile phones. But the way we think about and turn to social media in a time of disaster is changing. What's Changing?

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Haiti Disaster Social Media Media 82

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 3, 2009

Danielle Brigida, NWF Social Media Outreach Coordinator ( @starfocus on Twitter) Note from Beth: In the coming weeks, we're peeking over the shoulder of nonprofit social media practitioners to learn about their work flow and techniques.

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Social Media Life Media Social 85

NTEN

MARCH 26, 2009

I came across a great white paper about the use of social media by marketers. One of the most common things I hear from nonprofit staff is something along the lines of, "I'm just learning about social media. Do you think I can keep up with this NTEN webinar or that conference session on this topic?"

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Social Media Lesson Marketing Media 54