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The Rise of Millennial Giving: What Nonprofits Need to Know

NonProfit PRO

A GivingUSA study revealed a significant increase in millennial gift giving from 2016 to 2022, and much of that lift is a result of direct mail. Taking advantage of empty mailboxes, in addition to understanding what really motivates millennials to give, is key to the future of most fundraising programs.

Giving 291
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New Study Shows Millennial Investors Drive Growth in Impact Investing

NonProfit PRO

Combining their increasing share of wealth with their generation’s heightened focus on social change, 61% of Millennial investors say they currently participate in this form of philanthropy. According to a new study from Fidelity Charitable, impact investing is poised to become a mainstream practice.

Studies 237
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Focus on Millennial Donors at Your Peril

NonProfit PRO

Millennials are changing the face of business and they will change the face of philanthropy — eventually.

Donor 288
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How to Get Millennials to Support Your Cause

The Modern Nonprofit

Estimated Reading Time: 5 minutes How to Get Millennials to Support Your Cause. Now is the time to ask: how can your nonprofit engage the millennial generation? Born between 1981 and 1996 , millennials are out of college and entering the workforce. Get to know the millennial generation… They are digital natives.

Causes 124
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Mastering Millennial Fundraising: Essential Tips + Ideas to Help Your Nonprofit Thrive

Donorbox

Born between 1981 and 1996, millennials have redefined traditional giving patterns, bringing innovation, passion, and a deep sense of social responsibility to the table. Understanding the unique landscape […] The post Mastering Millennial Fundraising: Essential Tips + Ideas to Help Your Nonprofit Thrive appeared first on Nonprofit Blog.

Ideas 59
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[Infographic] How Millennials Spend Their Time

TechImpact

The amount millennials are donating shouldn’t come as a surprise, though. With online giving increasing 14 percent in 2013, and the pervasiveness of tech use among millennials, it’s imperative the nonprofit sector understands how these 80 million people are spending their time online. Here’s an easy inforgraphic breakdown. ?.

Time 260
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How Nonprofits can Better Engage Millennials & Gen Z

Saleforce Nonprofit

They wonder: Do Millennials and Gen Z just not care about philanthropy? If you want to win over Millennial and Gen Z supporters, you need to do three things: connect with their activism, engage with them where they are, and demonstrate your impact. Gen Z and Millennials see the world in terms of connection. About the Author.