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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money. Direct mail?

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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

99designs ] 75% of donors look for concrete information about a nonprofit’s achievements before making a decision to give. Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). Of those, 73% donate to the nonprofits they volunteer for.

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How to Create a Volunteer Handbook Your Volunteers Will Use

Get Fully Funded

If your organization relies on volunteers, even just a little, you need a volunteer handbook that spells out expectations, policies, and procedures. A volunteer handbook gives volunteers the information they need about the organization and its mission, and answers any common questions they may have.

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How to Collect Compelling Stories to Use in Your Fundraising Work

The Fundraising Authority

Sometimes this conversation happens in person or on the phone. Other times, we talk to our donors through newsletters, e-mails and snail mail letters. In-person conversations are better for collecting stories than phone calls, but they are not always possible. How to Solicit Stories for Your Fundraising Work.

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The Ultimate Guide to Volunteer Appreciation

Qgiv

Whether you’re new to the fundraising world or a seasoned veteran, one thing is clear—volunteers are key to a nonprofit’s success. Without the help of volunteers’ donated time, many nonprofits simply couldn’t function. In fact, the value of volunteer hours is at an all-time high, according to a recent report by Independent Sector.

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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. The sky’s the limit!

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Why Your Nonprofit Should Prioritize Tribute Giving in Your Fundraising Strategy

Nonprofit Tech for Good

Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift. Additionally, create a space on the website to acknowledge tribute gifts.

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