Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data
Connection Cafe
JUNE 25, 2010
Author: Jordan Viator. While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Retweets, referrals to website and donations sourced from Twitter illustrate engagement. Define success metrics before starting campaigns.
Let's personalize your content