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Year-End Fundraising Basics: From Donor List Vitality To Finding The Best Angle For Your Creative Content

Bloomerang

In this article I hone in on two critical factors for fast tracking end-of-year fundraising strategies. The angle is often referred to as the theme. Remember the importance of the headline. Have a well established core headline. A good headline gets more donors to read the story. This is the hook line. Phone calls.

Content 87
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Best Tips to Rock your Online Presence

Care2

Site Insights: 10 most visited pages on the site, top 10 referring sites, and top 10 exit pages (How can you improve the content on pages where you are loosing people’s attention?). topic, draft headline, and bulleted ideas to expand on. Change 2 homepage slideshow items on the website.

Online 71
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112 Tips to Raise More Money by Mail

BoardAssist

Artwork: 80%; photos: 75%; headlines: 56%; captions: 29%, and very little text! (~Tom Track your LYBUNTS (people who gave “Last Year But Unfortunately Not This”) carefully and send them repeated, cheerful and enthusiastic appeals to be sure they renew. Put a headline on the reply card such as “Yes! Use headings. Use bullets.

Mail 61
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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Draft your pitch as an email with the subject as the headline you would like to see. Start with a headline that summarizes your news. 5K will raise money for school’s outdoor classroom and track

Story 122
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Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

Track marketing performance. Set up valid conversion tracking. Any Google Ad Grant accounts using Smart Bidding or created after 2018 must have valid conversion tracking set up. You can use a Google Ads conversion tracking tag or import goals from Google Analytics. 4) Track meaningful conversions for your ads.

Grant 52
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How-to: Edit for the Web

NTEN

I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time. If you're doing your job right, their articles will be better, even if you cut their favorite Duran Duran references. " Think about your own reading habits.

Web 70
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Engagement Tools to Prepare Your Board for a Capital Campaign

sgEngage

If you’re reading a blog post with the words “capital campaign” and “board” in the headline, you might be spiraling through questions that are keeping you up at night (hopefully, it’s not 2 a.m.): Is our board on track for the public phase? You can even track who’s reading updates to get a handle on engagement at each stage.