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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Said another way – what works offline also works online. 2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). Examples and practical tips to live by.

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How to Get More Subscribers for Your Digital Newsletter

NonProfit Hub

Keep in mind, however, that popup headlines are best when they’re clever and specific to your organization. Offline connections. “Sign up and get…”. Want [xyz] sent straight to your inbox every week?”. Receive weekly tips on…”. Never miss another update on…”. Make it your own. Ads in your print publication, if you have one.

professionals

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Nonprofit Donor Newsletters | Print or Enews?

Pamela Grow

This slide from Steve MacLaughlin of Blackbaud displays the differences in donor retention rates between online-only, offline only, and multichannel. For instance, a headline like Helping Families in Need becomes: Helping Families Through Crisis. A strong multichannel approach is essential to growing your donor relationships.

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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. As nonprofits continue to navigate a challenging economic climate, GivingTuesday continues to play a unique role that is special to the nonprofit sector. Who Is Giving?

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Free E-Book: NetworkforGood Giving Day Planning Guide

Beth's Blog: How Nonprofits Can Use Social Media

Create Once, Publish Everywhere: This tip is a nod to the need to use multiple channels – email, web site, offline, mobile and social. Gamify : The best tip for nonprofits is to identify a donor who might issue a challenge match for your organization.

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Getting meta: Why the #CommBuild chats have evolved for three years and counting

NTEN

Just two weeks later, having received a ton of thoughtful comments on that original post, her new headline was Join the Monthly Community Building Chats ! Claire Sale, a longtime #CommBuild champion, says this is her favorite part: “Mixing the online/offline builds stronger bonds between people and projects.”

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Getting meta: Why the #CommBuild chats have evolved for three years and counting

NTEN

Just two weeks later, having received a ton of thoughtful comments on that original post, her new headline was Join the Monthly Community Building Chats ! Claire Sale, a longtime #CommBuild champion, says this is her favorite part: “Mixing the online/offline builds stronger bonds between people and projects.”