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How To: Write Fundraising Auction Item Descriptions

Greater Giving

Use Attention-Grabbing Language To make your headlines and auction item descriptions more tempting, use words that: Convey appeal (excellent, popular, quality, etc.) Incorporate Storytelling There’s no doubt that stories are powerful and evocative—we have plenty of books, movies, and TV shows as proof of that.

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Grant Writing and the Perfect Storytelling

Tech Soup

Evening meals sometimes went on for hours as we continued our storytelling. These stories simply exist in our minds until we add language and share them with others. When I began writing proposals, storytelling was the only way I knew to convey the problems my organization faced and what we were doing to overcome those problems.

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Putting Our Humanity Back at the Center of Engagement

sgEngage

2023 was a year that saw tremendous ESG backlash in the headlines. For many , this led to changes in terminology and language used to describe the work. Impact measured through storytelling Finally, as we look at the year ahead, I would be remiss if I did not mention impact.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Your organization’s name is featured in their headlines and your organization’s page is listed and linked on their profiles. For example: 1.

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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Experiment with different tacts when writing headlines + preview language to determine what draws your social audience to click. If that's the case, you have the added advantage of getting to discover the types of content that are most appealing to your audience + testing what gets them to click. Ready to start posting?

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How to Convert Your Nonprofit Website Visitor into a Donor

Get Fully Funded

Something in the photos and the language on the page pulled me in and made me care. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Remember, you have 10 seconds!).

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9 Free Ways to Increase Your YouTube Views

See3

Upworthy headlines are a good source of inspiration.) PETA does a good job of video description storytelling in their video “Circuses in 60 Seconds Flat.”. By uploading transcripts of your video in both languages, your video will start appearing in English and Spanish YouTube searches.

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