Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. Individual giving declined in 2022 , and 70% of nonprofits expect giving to continue to decrease or remain flat. As you can see, just a few subtle wording changes turn a nonprofit-centric statement into a supporter-centric one.

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NonProfit Hub

APRIL 15, 2021

Yes, even those using pixelated logos, every font available, or watermarked images are making a name for themselves…it just might not be a good one. More Guidelines? Between audits, donation receipting, and volunteer protocols, it seems like nonprofits specialize in parameters and rules. Yes, we do. What You Look Like.

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sgEngage

JUNE 23, 2022

If you didn’t prioritize accessibility best practices when creating your nonprofit’s website, you could be excluding a significant portion of your nonprofit’s supporters from engaging with it. Simply put, nonprofit website accessibility describes whether or not a website is usable for all site visitors, regardless of ability.

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Tech Soup

FEBRUARY 8, 2017

Do the words "design" and "brand guidelines" make your toes curl and teeth grind? With a solid foundation, you can begin to implement good design practices and build some brand guidelines for your organization. The course will also walk you through creating a brand book for your nonprofit or library.

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Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. And it doesn’t have to be overly complicated.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Yet, it is in the best interest of nonprofits with online shops to get involved in the holiday shopping season.

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Get Fully Funded

JANUARY 19, 2024

First impressions mean everything in the nonprofit world, from the staff you hire to how prospective donors perceive your organization. When it comes to nonprofit web design, this principle is no different. Armed with the right CMS, you’ll be in great shape to meet your organization’s digital goals.

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Candid

APRIL 26, 2021

To start fixing this problem, prioritize accessibility with your nonprofit website. How can web design affect your nonprofit’s accessibility? Having an inclusive content strategy and taking steps to make your nonprofit web design as accessible as possible is crucial. How does the ADA impact your nonprofit organization?

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DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. In this article, we’ll provide five tips that enable you to seamlessly integrate your nonprofit email and website marketing strategies. This concept also translates to marketing.

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Whole Whale

NOVEMBER 4, 2021

This rule on Facebook is based on the Federal Election Commission’s advertising guidelines , which include regulations on disclaimers for authorized committees, PACs, party committees, and other groups or individuals. The post Nonprofit Guide to Facebook Political Ads appeared first on Whole Whale.

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Candid

APRIL 10, 2024

Similarly, an AI tool that recommends potential funders to a nonprofit runs the risk of perpetuating historical biases in grantmaking. Guidelines for building AI tools for good Building ethical AI requires an interrogation of the data you plan to use for training and evaluation.

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Nonprofits Source

DECEMBER 12, 2022

Your nonprofit only has a few moments to make a lasting impression on site visitors. However, if your nonprofit is new to web design, creating a strong digital presence can feel overwhelming. Your nonprofit needs a way to stand out from the digital crowd. Nonprofit branding can help your organization: Boost visibility.

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Nonprofits Source

SEPTEMBER 27, 2023

Nonprofit Animals hold a special place in our hearts, which is why it’s so important for your nonprofit to protect and advocate for their well-being. However, running a successful animal-related nonprofit goes beyond compassion alone. In this guide, we’ll provide four tips for marketing your animal-related nonprofit.

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Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. This is where an effective nonprofit homepage becomes especially important; it’s not only the first landing page supporters see. Who does your nonprofit serve and how are you actively working to solve the challenges they face?

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TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Try using your audience personas you developed as guidelines for what different demographics you want to track and report on. This informs you on who is advocating for your nonprofit on other websites, and can give you good fodder for your social media outlets to think them for their support.

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DipJar

AUGUST 12, 2021

Fortunately, all nonprofits can optimize their website to increase their fundraising potential, even those without a web design expert on staff. Follow accessibility guidelines. . Use engaging images. . Follow accessibility guidelines. Invest in plugins. . Make your website shareable. . Branding your donation page.

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Forum One

MAY 16, 2024

As Forum One’s Accessibility Lead, Jeanette ensures that our public sector and nonprofit clients receive unwavering support in prioritizing accessibility for all users. People on your team might be used to putting text over images because for them, it’s an efficient way to highlight information.

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Qgiv

MARCH 12, 2024

When thinking about fundraising, most people immediately think of individual donors, but corporations are another great source of potential revenue for nonprofits! There are many ways a business can participate in corporate philanthropy to produce benefits for both the corporation and the nonprofits they partner with.

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DNL OmniMedia

MARCH 31, 2021

What do you think of when you think of nonprofit branding? Both of these are examples of nonprofits that have developed a highly-recognizable and trustworthy brand. However, these brands go much deeper than the logos and images they share. However, these brands go much deeper than the logos and images they share.

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Tech Soup

FEBRUARY 2, 2015

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. Google Advanced Image Search lets you filter your search by usage rights.

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Saleforce Nonprofit

MARCH 17, 2022

Our photography style is evolving with the goal of consistently incorporating images of change agents, and featuring the honest and authentic stories of those who are driving impact everywhere. Learn more about our new brand guidelines Opens new window.

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Nonprofit Tech for Good

APRIL 23, 2023

There are many ways your nonprofit can test the AI waters , h owever, in this post, we’re focusing on how you can use AI to improve your organization’s written content. Like many nonprofits, Eventgroove is a small company. That shift in mindset is one we at Eventgroove urge any nonprofit to lean into.

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Qgiv

FEBRUARY 22, 2022

He’s spent the last three years specializing in WordPress and conversion optimization, and is an active proponent of coding guidelines. Building a robust online presence is crucial for any type of company these days, from the latest skincare line to a tutoring service to — you guessed it — your nonprofit. Let’s get started!

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Pamela Grow

JUNE 28, 2023

A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. of their total audience. So, what do you think?

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Candid

FEBRUARY 21, 2024

When we first started researching the use of AI in nonprofit organizations, we described the key benefit of AI as the “dividend of time.” With many nonprofit workplaces taking up generative AI over the past year, what costs and benefits are staff seeing? This is called “co-botting” or “co-piloting” with AI.

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Qgiv

JULY 10, 2023

According to Prosper Strategies , a leading nonprofit communications firm, strength-based messaging “emphasizes the strengths, opportunities and power of an individual, group, or community. The images you employ and the stories you tell paint a complete messaging composition. Focus on the individual, not their circumstance.

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Allegiance Group

JUNE 7, 2023

How can I improve my nonprofit’s website accessibility? Here are a few quick and easy changes you can take today to make your nonprofit organization’s website more accessible. Here are a few quick and easy changes you can take today to make your nonprofit organization’s website more accessible.

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Top Nonprofits

MARCH 4, 2021

One of the most vital tools that can support and bring your multi-channel marketing strategy to the next level is your nonprofit website. Why Your Nonprofit Website Plays a Critical Role. Throughout each of these steps, your nonprofit website plays a critical role. This means conducting regular nonprofit website maintenance.

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Nonprofits Source

MAY 15, 2024

Check text, image, and button sizes to ensure everything is legible and easy to tap on a smaller screen. Additionally, follow accessibility guidelines like adding alternative text to images and having proper contrast between text and background colors so that anyone can visit and engage with all of the content on your website.

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Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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sgEngage

SEPTEMBER 20, 2022

For modern nonprofits, comm unicating with d onors , spreading awareness, and connecting with your beneficiaries requires a sophisticated online strategy. While there are many quick fixes nonprofits can make to update their digital strategy incrementally, making real changes often requires taking a long-term approach. Train your team.

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Media Cause

JUNE 2, 2024

Optimizing content for your nonprofit should start by looking at your audience. Here are some helpful tips for creating compelling content for nonprofits. Stay up to date with trends in design and social media trends , and learn how to integrate those elements into your content while staying true to your brand guidelines.

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DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

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TechImpact

SEPTEMBER 25, 2013

Image courtesy of The Cyphers Agency. According to Craig Haubrich, a contributor to npEngage , conferences are unavoidable for nonprofits, but getting through them, whether you’re a presenter or an attendee can be a breeze by following a few guidelines and using some tech tools. Don’t rush out the door.

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Allegiance Group

APRIL 15, 2024

Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. After assessing how these donors already interact with your nonprofit, you can build target donor profiles based on demographics, psychographics, giving habits, and preferred communication channels.

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TechImpact

JULY 17, 2014

Image courtesy of imagecarnivore. In part 1 of this blog series , we discussed how essential posting and maintaining quality content on your nonprofit’s website is to generating traffic. How can your nonprofit increase its exposure on the seemingly impenetrable Internet advertising bubble. Search Engine Optimized Content.

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Get Fully Funded

JANUARY 26, 2021

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Nonprofit fundraising videos help you raise more money. Yet many nonprofit leaders are intimidated by videos and more comfortable with traditional stories and photos to tell your organization’s stories.

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