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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. What is a Google Ad Grant, and Why Do I Want One? How Does the Program Work?

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75 Tips + Tricks to Optimize Your Google Ad Grant: Part 2

Media Cause

In Part One of our 75 Tips + Tricks to Optimize Your Google Ad Grant , we covered creating and structuring your account, target settings and selecting keywords. In this post, we’ll cover the following topics to help you optimize your Google Ad Grant account: Ad Copy + Extensions. Use Google’s Dynamic Search Ads (DSA) as well.

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Community foundations: Resilience in tough economic times 

Candid

At first glance, it would be easy to put a gloomy headline on the Council on Foundations ’ most recent CF Insights field survey tracking trends in community foundations’ 2022 asset growth, giving, and the activity of donor-advised funds (DAFs). About half of all respondents reported some level of year-over-year decrease in gifts received.

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Climate Justice in the field: An interview with the Donors of Color Network

Candid

Though the growing climate crisis makes headlines every day, its enormity and complexity can be overwhelming to donors who often struggle to know where to begin and how to devise equitable strategies to address its impacts. This often prevents funders from engaging, but it doesn’t have to be that way.

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Grant Writing and the Perfect Storytelling

Tech Soup

Start Your Grant Proposal with a Story. So, why would we not want to use this powerful communication tool when writing grant proposals? It never occurred to me that there was any other way to write a grant request. For decades, I have preached the importance of drawing the reader into your grant request by opening with a story.

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Post-Pandemic: Rebuilding Your Volunteer and Financial Base

Bloomerang

A recent study by Fidelity Charitable – the USA’s biggest grantmaking public charity – reported that two out of three volunteers had reduced or halted their participation at a nonprofit which before COVID-19 , they’d previously offered their time to. Rebuilding the financial base: resource opportunities for post-pandemic grants.

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Collecting data during a humanitarian crisis

Candid

Candid also alerts the cohort of nearly 900 funders who share their grants data with us. We inform them that we are tracking a particular crisis and invite them to send us information about their grants related to the crisis. For grant seekers, the data shows who’s providing funds to address a crisis.

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