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[Free Webinar] An Intro to Google Search Ads & the Google Ad Grants Program for Nonprofits

Nonprofit Tech for Good

Thankfully, the Google Ad Grants Program offers access to $10,000 USD of in-kind advertising every month to qualified nonprofits, and in this free webinar , you’ll learn how to implement a Google Ads strategy at your nonprofit.

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An Introduction to Bing Tools for Nonprofits

Nonprofit Tech for Good

Bing ‘s market share compared to Google Search is small, but that could change in the near future. A lawsuit against Google is moving through the federal courts alleging that Google has monopolized the online advertising market by acquiring its competitors and forcing businesses and nonprofits to use its products and services.

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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. Google Analytics 4 (GA4) presents some exciting new opportunities.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. The Google Grant gives nonprofits $10,000/month to spend on ads in Google Search.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months.

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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

Website maintenance and support can be a luxury for nonprofits working on a tight budget. Here are 10 website maintenance tips that your nonprofit can do yourself to ensure that your website is healthy and running at its best — without needing to break the bank! Is your nonprofit’s website responsive across all devices?

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Nonprofit Google Ads 101: How to get the Google Ad Grant

Candid

With billions of Google searches happening every day, nonprofits around the world use the Google Ad Grant program to connect with people looking to learn more about their cause. To help people digitally reach and engage their organization’s supporters, Google can provide a (free) helping hand.

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