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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Show real humans talking to the camera through videos and storytelling. Collaborate with partners and influencers. Say their name. Use more “you” and less “we.”

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What is Sponsored Content and How To Make It (The Right Way)

Association TV

It can be anything: a podcast, article, or video – that a brand pays a creator to make or post on its behalf. Sponsored articles and videos tend to have a written or verbal indicator of their commercial status — but some are easier to spot than others. Say you’re doing a video about the benefits of changing your tires for the winter.

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Five Social Media Trends for Nonprofits

Media Cause

Short form video is king. During the conference, there were many presentations on video content. It’s hard not to notice the rise of short-form videos as you scroll social media for both personal and professional purposes. Nonprofits must be prepared to adapt to Instagram’s video shift. Work with creators.

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How to Get Millennials to Support Your Cause

The Modern Nonprofit

Now is the time to ask: how can your nonprofit engage the millennial generation? Numbering roughly 80 million, they’re part of the largest generation in U.S. With that in mind, it’s time to start thinking about your millennial engagement strategy. Get to know the millennial generation… They are digital natives.

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Five ways to level up your GivingTuesday campaign

Candid

Start brainstorming ideas for goals you want to achieve, while keeping in mind the mission of your nonprofit. You don’t need Kardashian-level influencers to help you spread the word. Tip: Make it as easy as possible for influencers to share by sending them pre-written content and graphics. . Some examples are: .

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5 Game-Changing Marketing Tips to Maximize Auction Exposure

DNL OmniMedia

Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement. Partnering with an influencer. Demographics.

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5 Tips For A Winning Nonprofit Digital Advertising Program

Bloomerang

Which business or organization comes to mind first? Display and contextual advertising: image or video ads that serve on websites across the internet, designed to target specific people or types of websites. Ad 2 – Shares a piece of exciting content to generate buzz. Think of a brand , any brand.

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