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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. 60% use Twitter – up from 46% in 2019. 45% use YouTube – up from 26% in 2019. 17%: Twitter. 8%: YouTube. 5% use TikTok.

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Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. In short, videos make an impression. Nonprofit fundraising videos help you raise more money. There are different types of videos, and many do not require expertise.

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Using Social Media Increases Fundraising by 40% [Study]

NetWits

Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? Twitter has over 16 million users. YouTube is the second most used search engine in the world. This resulted in increased fundraising results by up to 40%. Twitter as a Multiplier. A Holistic Approach.

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5 Ways to Use Social Media to Raise More Money at Year-end

Nonprofit Tech for Good

Year-end giving is a vital piece of the nonprofit fundraising puzzle, and the time when many organizations reap the harvest of the fundraising seeds they have sown all year long. It’s not too late to incorporate online and social media fundraising into your fundraising plans. 2) Explore YouTube Giving Tools. .

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5 Call-to-Actions for Your Nonprofit’s Donation Confirmation Page

Nonprofit Tech for Good

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. 3) Send to Social Media.

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How To Recruit New Members for Your Association on Social Media

Nonprofit Tech for Good

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. 6) Use video and live streaming for storytelling. While photos can be fun, videos create a more visceral experience and will create a more powerful memory.

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HOW TO: Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. When reporting is done live, marketing and fundraising content is often hurriedly posted in a format that lessens its effectiveness. Conduct video interviews with speakers and attendees and host the videos on YouTube or Instagram.

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