TechImpact

DECEMBER 8, 2014

Your nonprofit stay active all year long on social media. Constantly keeping your followers up to date on Facebook, engaging with donors, and other nonprofits on Twitter. Maybe you’re even posting beautiful pictures on an Instagram account you started to highlight the visuals of your nonprofit’s impact.

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TechImpact

MARCH 20, 2014

To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The road block many smaller nonprofits often run into is that last one. 5 Days a week, post to Twitter.

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Yes, it’s true your nonprofit should have some form of a social component, it certainly does not need all of them. I should promote my nonprofit M-F only. Image courtesy of River Rock Films. What’s not to love?

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TechImpact

JUNE 19, 2014

But getting started with any performance measurement initiative can be difficult and overwhelming for some nonprofits, especially smaller organizations that do not boast the raw man-power of other more established nonprofits. Here are the 3 steps your nonprofit needs to get started measuring and reporting on meaningful data today.

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TechImpact

MAY 8, 2014

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Many nonprofits thinking the path to success would be intuitively obvious hit road blocks, speed bumps and struggle to see a return on their investment. Too many social media channels.

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TechImpact

NOVEMBER 11, 2013

Petition + Twitter = Twitition. If you integrate your nonprofit’s Twitter account to your constituent relationship management system (CRM), you could create and track the campaign while building a list of potential supporters. Start a Facebook Community Page. Image courtesy of bfarch.tistory.com. Grow your network.

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TechImpact

OCTOBER 2, 2014

Nonprofits over the last decade have further shifted their marketing efforts to the online medium. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Facebook drives more referrals than any other platform. Email marketing ROI is around 4,300%. Wait, what?

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TechImpact

JANUARY 27, 2014

It is impossible to ignore the importance of technology in today’s competitive nonprofit fundraising climate. Every dollar is tightly contested by other nonprofits whose missions are often equally as noble as your own. No one wakes up in the morning and says, “I need to make sure I give to a charity or nonprofit today.”

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TechImpact

JULY 30, 2014

Or have you ever wondered how many visitors arrive to your site from Twitter vs Facebook. This informs you on who is advocating for your nonprofit on other websites, and can give you good fodder for your social media outlets to think them for their support. Want to know how many people landed on your website this month?

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TechImpact

MARCH 5, 2014

In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. We said it was important, it would boost traffic to your nonprofit’s website, and it even had the potential to increase revenue potential. Image courtesy of Success Online. ?In Write about business strategy. Interaction.

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TechImpact

JUNE 11, 2014

Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. Connecting with the general public on a humanistic level can be the easiest or the most difficult thing for your nonprofit to do.

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TechImpact

JULY 28, 2014

The more ways your nonprofit is generating leads when fundraising, the better. Reaching out to constituents through multiple networks, and using these powerful social platforms in a targeted way can help take your nonprofit’s fundraising efforts to the next level. The answer is an emphatic yes. Follow more. You have to ask.

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TechImpact

NOVEMBER 12, 2014

Are they just empty buzzwords, or actual tools that can help your nonprofit raise money online? Here are 5 ways that you can use stories to raise money for your nonprofit on social media. Smile Train consistently shows the dramatic impact of its work via Twitter. It is called Facebook for a reason – we like to see faces!

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TechImpact

APRIL 28, 2014

The truth is, there are certain things your nonprofit can do to increase your chances of getting noticed, and getting more people out to your event. Step 2: Create a Facebook event. With over 1 billion users on Twitter and Facebook, you need to target a demographic to influence to start your campaign. Before the event.

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TechImpact

OCTOBER 13, 2014

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. Social media in particular is where nonprofits are turning to get their mission talked about, with the ultimate goal of driving more donations to that mission. Engagement is crucial.

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TechImpact

NOVEMBER 14, 2014

In your nonprofit’s content marketing efforts, do you prioritize your Google+ page? Almost every nonprofit I’ve spoken with says their Twitter and Facebook account are their points of emphasis on the social media marketing front. Google+’s active user base pales in comparison to Twitter and Facebook.

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TechImpact

JUNE 18, 2014

Chances are good that without volunteers, your nonprofit does not function. As a result, nonprofits and volunteers alike are turning to the internet to find, and fill, volunteer opportunities. Through this interface your nonprofit is engaging with the community influencers who have the best chance to engage a large audience.

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TechImpact

JUNE 10, 2014

Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Their combined capacity to connect donors to nonprofits worthy of help is shaping an all new way fundraising. Facebook refers 29.4% Twitter sent 700% more visitors to Canadian donation pages on Dec.

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TechImpact

MARCH 25, 2014

Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. But traffic from your newsletter or Twitter links are driving huge donations. Image courtesy of Info Trust LLC. You’re not alone.

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TechImpact

FEBRUARY 12, 2014

Twitter was founded in 2006, and since then, it has only revolutionized the way modern society communicates. Nonprofits rely on Twitter to communicate directly with their constituents, donors, and volunteers. But sometimes, nonprofits use Twitter to convey an important message or ask for the support of their communities.

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TechImpact

NOVEMBER 22, 2013

While this NTEN eBenchmark Study is from 2012, the data continues to grow and support the future of nonprofit technology, and comparing years can lead to newly occurring trends. These numbers increased from 2011, which showed only 103 Facebook fans, 29 Twitter followers, and 10 mobile subscribers for every 1,000 email subscribers.

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TechImpact

JUNE 8, 2013

Facebook, Twitter, these are networks that employers have traditionally classified as distractions. Blog Mobile Social Tech nonprofit npTech sm4np social media workplace' For some companies, social media at work remains a taboo. More and more organizations are … Continued The post Social Media At Work?

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TechImpact

JANUARY 26, 2015

Nonprofits of all kinds are using it to disseminate information about their cause and help marginalized groups that need more awareness get the attention of the masses. LGBT organizations, for example, are using channels like Facebook, Twitter […].

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TechImpact

MARCH 10, 2014

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Aside from search engine optimizing your website and blog, your social media profiles are important to ensuring your nonprofit has enough assets, or webpages, to fill the first page, of Google, Yahoo!, Knowledge is power.

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TechImpact

AUGUST 14, 2014

We’ve discussed what they are , how they can help your nonprofit, and how to effectively implement your new software to get it up and running faster and more efficiently. what exactly is a CRM, and how can it help my nonprofit? Facebook and Salesforce might just start looking more similar than not. Image courtesy of WiseGeek.

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TechImpact

APRIL 23, 2014

For the vast majority of this demographic, they will land on your webpage, snoop around for a moment, then return quickly back to Facebook, Twitter, or whichever outlet they were scrolling. The post The 5 Ways Your Nonprofit’s Website Generates Traffic appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

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TechImpact

OCTOBER 14, 2013

To reach your nonprofit’s supporters and potential contributors, it is good to reach them where they are already interacting. To get started on Google+, The Social Media Hat recommends using the G+ button directly from your blog to share to your nonprofits Google+ network, that way all the +1s transfer to the blog!

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TechImpact

NOVEMBER 28, 2013

This is what many nonprofit fundraisers and donation campaigners are banking on. Listening and researching are the most effective tools we can employ as a nonprofit seeking successful donation campaign. Those looking to donate to nonprofits this holiday season are looking for ways to make a difference. Image courtesy of DoJiggy.

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TechImpact

OCTOBER 28, 2013

We all know nonprofit technology can be a complicated ideal for nonprofits, when the average IT budget only allocates 5% of the business and operational funds to technology–and most of the time it’s for tech maintenance. Currently, 55% of social networking happens from a mobile device.

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TechImpact

NOVEMBER 6, 2013

Here are some great tips from The Nonprofit Times when it comes to updating or implementing a donation form on your nonprofit’s website. Also provide donors with the opportunity to connect to Facebook or Twitter, and automatically populate the form fields with the user’s information.

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TechImpact

AUGUST 21, 2014

What we do know, is that marketers around the world, in the for profit and nonprofit world alike, are turning to storytelling, content marketing, and social media to engage and connect with target audiences. Yes, 80% of social sharing happens on Facebook and Twitter. Social sharing.

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TechImpact

APRIL 8, 2014

Twitter is one of the most saturated places on the internet. Here are 10 account your nonprofit should be following to maximize the effectiveness of your Twitter. This innovative feed provides information about the always changing Facebook algorithm. Look no further than Jay Frost’s Twitter feed. EdgeRankChecker.

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TechImpact

JULY 24, 2014

Twitter, Facebook, LinkedIn are all garnering huge amounts interaction from a wide array of people. Or the outlets that not traditionally associated with content marketing or use by nonprofits? The less prominent social media networks typically attract a more niche audience than the mass networks like Facebook and Twitter.

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TechImpact

OCTOBER 6, 2014

Want to know how many clicks your Twitter feed gets on Mondays vs Wednesdays? The problem a lot of nonprofits are running into is that they have too much data, and do not know what to do with it. It’s that deluge of data that nonprofits are having trouble managing, and with good reason. No problem. That’s a lot of data.

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TechImpact

MAY 26, 2014

One of the biggest difficulties facing nonprofits today is donor retention. Because of this, nonprofits have started thinking outside the box to find new ways to keep donors giving fundraising campaign after campaign. This is big commitment that not a single nonprofit I know of takes lightly. Image courtesy of 2click.

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TechImpact

JUNE 20, 2014

So how do you know what a post on Instagram should contain, but should not have prominently place on Twitter? Or do you know what a traditionally viral Facebook has that a Pinterest post never even thinks about? Here’s a handy guide to hep your nonprofit start creating more impacting and meaningful posts on social media, today!

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TechImpact

SEPTEMBER 10, 2013

Believe it or not, young donors are not the only ones that want to access nonprofit websites on their phone. Sharing statistics, the result of volunteer efforts, and how your nonprofit got started can make the cause more meaningful to a potential donor who is just learning about your foundation. Image courtesy of imdesigns.ca.

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