Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ Double the Donation ] The current donor retention rate is 41.9%.

Statistics 238

Statistics Online Fundraising Benchmark 238

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

Social Media 75

Social Media Integration Websites Media 75

TechImpact

JUNE 10, 2014

Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. On this blog, and undoubtedly many other just like it, you’ve been encourage to steer your nonprofit to adopt a mobile first mentality. Responsive design doubles giving on mobile devices.

Stats 196

Stats Social Media Mobile Tech 196

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.”

Social Media 94

Social Media Media Strategy Social 94

Nonprofit Tech for Good

JANUARY 12, 2014

Why Smart Social Marketers Think Mobile First. What’s Trending with Foundations and Social Media? The Future of Social Activism. Social Media 2013. How Much Do Nonprofits Invest in Social Media? Ridiculously Exhaustive Social Media Dimensions Blueprint.

Social Media 279

Social Media Media Social Fundraising 279

Qgiv

APRIL 13, 2021

According to our research report, Navigating the Unknown: Findings to Future-Proof your Fundraising , social media posts were the number one drivers of charitable gifts in 2020. Pandemic shutdowns in 2020 made social media usage increase drastically! Why incorporate social media into your online fundraising strategy?

Social Media 115

Social Media Donation People Media 115

Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. Donors and supporters are increasing overwhelmed by text-heavy storytelling – especially on mobile devices.

Social Media 277

Social Media Practice NGO Stats 277

Neon CRM

JULY 13, 2023

The #GivingTuesday hashtag gets billions of impressions each year, which tells us that nonprofits participating in GivingTuesday need a social media strategy to maximize fundraising. How Does Social Media Benefit Nonprofits on GivingTuesday? Social media is important for nonprofits year-round.

Social Media 98

Social Media Ideas Donor Media 98

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. This ensures you’re not wasting spend on areas that won’t drive results.

Social Media 97

Social Media Guide Media Social 97

Nonprofit Tech for Good

NOVEMBER 29, 2014

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. Social Media: An Ongoing Series of Reports :: Download. 2012 State of Social Media Use in Australian Nonprofits :: Download. Published by Blackbaud.

Social Media 232

Social Media Report Media Australia 232

Nonprofit Tech for Good

OCTOBER 19, 2014

With more than 1 billion active users, Facebook is the largest social network in the world. More than two-thirds of its users log in every day and three-fourths do so on a mobile device. Without a doubt your nonprofit’s supporters use Facebook on a regular basis. Add an address to your page to add Facebook Location.

Facebook 279

Facebook Practice Avatar Newsletter 279

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. I firmly believe in the latter.

Social Media 238

Social Media Story Money Raise 238

Nonprofit Tech for Good

APRIL 22, 2013

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. Fundraising Social Media' Source: Avectra.

Social Media 278

Social Media Awareness Causes Stats 278

Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. What kinds of posts should I make on social media?

Social Media 138

Social Media Media Tips Social 138

TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Here are 5 changes that social media experienced in 2013 that your nonprofit may have missed according to Resource Media. Mobile video goes mainstream. Pinterest renaissance.

Social Media 263

Social Media Media Social Nonprofit 263

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

Social Media 271

Social Media Social Media Tech 271

The Modern Nonprofit

MARCH 5, 2024

Estimated Reading Time: 4 minutes How to Mobilize a Movement: 6 Tech Strategies for Supporter Advocacy We know your journey is sprinkled with dreams of making a huge difference, as well as the occasional sleepless night, wondering how you can mobilize a movement with the resources you have. Ready to dive in?

Advocacy 59

Advocacy Tech Mobile Support 59

TechImpact

APRIL 28, 2014

Your nonprofit’s next event, big or small, will likely be announced and hyped up using social media. Step 2: Create a Facebook event. Step 3: Decide who you want to be attractive via social media, and focus your campaign around targeting them. Image courtesy of Jeff Hurt Blog. During the even. After the event.

Social Media 201

Social Media Guide Media Social 201

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

Social Media 278

Social Media Training Train Media 278

TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. But what social platform are they on the most? But what social platform are they on the most?

Social Media 250

Social Media Stats Audience Media 250

Nonprofit Tech for Good

MARCH 24, 2011

Your nonprofit’s social media campaigns are only as good as the social media manager running them. Facebook, Twitter, and Foursquare are not miracle-producers. These are just some of the required skills necessary for a successful social media manager: 1) The ability and desire to blog.

Social Media 269

Social Media Skills Management Media 269

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

Social Media 277

Social Media Media Hints Social 277

Nonprofit Tech for Good

OCTOBER 5, 2009

As the Web goes mobile , so does social media… and so should your nonprofit. There are more than 65 million active users currently accessing Facebook through their mobile devices and that number grows daily. MySpace estimates that 50% of its Website traffic will be mobile within 24 months.

Social Media 196

Social Media Mobile Media Myspace 196

Nonprofit Tech for Good

NOVEMBER 19, 2012

Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. 11 Qualities of an Effective Social Media Manager.

Social Media 258

Social Media Media Avatar Social 258

TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. There are so many social media platforms available to us now, it is not necessary to have active accounts on all of them. Social media only helps engage younger audiences.

Social Media 177

Social Media Media Social Demographics 177

Nonprofit Tech for Good

MAY 20, 2016

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. Social Media: An Ongoing Series of Reports :: Download. 2012 State of Social Media Use in Australian Nonprofits :: Download. Published by Blackbaud.

Social Media 173

Social Media Report Media Asia 173

Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

Social Media 273

Social Media Management Media Social 273

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. Though Facebook had gone public nine months previous, Facebook Groups were only just beginning to be used as community-building tools by nonprofits and Facebook Pages didn’t exist yet.

Social Media 250

Social Media Media Social Stats 250

Nonprofit Tech for Good

SEPTEMBER 29, 2013

The design and branding is modern and mobile-optimized , visuals and call-to-action graphics are prioritized over text, and social media is integrated throughout the entire process of entering the sweepstakes. Contest Announcement Image for Social Networks. Shared on Facebook: Fundraising Mobile Media Social Media'

Contest 221

Contest Social Media Integration Media 221

Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. Facebook Reach is at an all time low. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. But digital and mobile app payments are coming. Millennials most inspired to give by social media.

Social Media 100

Social Media Stats NGO South America 100

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. Of those, 78% are mobile-compatible. 92% of global NGOs have a Facebook Page. 3% use.NGO.

Social Media 100

Social Media Stats Media Technology 100

Nonprofit Tech for Good

JULY 6, 2011

and all the related the “Nonprofit Organizations&# profiles on Twitter , Facebook , YouTube , LinkedIn and Foursquare possible. Related Links: Social Media and Mobile Technology Webinar Schedule. Social Media and Mobile Technology Training Schedule.

Social Media 174

Social Media Mobile Communication Technology 174

Nonprofit Tech for Good

JULY 3, 2012

We’re almost a decade into using social media and yet one of the most striking realities when I give in-person social media trainings is the wide variety of experience of the nonprofits in the room. The spectrum of expertise and passion for social media swings wide.

Social Media 205

Social Media Media Social Myspace 205

Nonprofit Tech for Good

APRIL 7, 2011

To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage. 2) Embed Twitter and Facebook widgets into your homepage.

Social Media 248

Social Media Integration Websites Widget 248

Nonprofit Tech for Good

APRIL 15, 2012

In fact, most nonprofits in the United States now regularly use social media in their communications and development campaigns, but few nonprofit social media practioners have been properly trained how to best utilize sites such as Facebook, Twitter, YouTube, LinkedIn, and Google+. The Social Web], and Web 3.0 [The

Social Media 272

Social Media Hype Free Media 272

Nonprofit Tech for Good

DECEMBER 19, 2017

56% of email opens are now mobile. Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Digital Payments on Social Networks. Facebook Fundraising Tools [ Conservation International ]. Mobile Wallets for In-App Fundraising.

Trend 278

Trend Communication United States Online 278

Nonprofit Tech for Good

DECEMBER 31, 2018

Further, most Kenyans do not use credit cards, instead the majority of the population use mobile payments and cash. M-Changa strives to make it convenient for local NGOs to accept both mobile and card payments. M-Changa has also partnered with GlobalGiving to enable NGOs already of the platform to accept mobile payments.

Kenya 196

Kenya Trend Mobile Giving 196