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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm?

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HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

Nonprofit Tech for Good

Except for a short test in 2009 , your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. According to Facebook Help: When you create a list, you’ll see the best posts from that list in your main News Feed.

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HOW TO: Post Milestones to Your Nonprofit’s Facebook Page

Nonprofit Tech for Good

On March 30 the new Facebook Timeline design will roll out to all Facebook Pages and one new function is the ability to post Milestones to your Timeline. After you type the first few letters of the location, Facebook will generate a pop-down menu of Facebook Places to choose from. Simple enough.

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Three Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

That said, Facebook has made some recent upgrades – and more are coming – that nonprofits need to know about. If you find the changes confusing, my upcoming webinars on Facebook and Facebook Apps will discuss and demonstrate click-by-click these changes as well many others.

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Five Nonprofits That Have Found Their Facebook Voice

Nonprofit Tech for Good

Ninety percent of your nonprofit’s success on Facebook is dependent upon the Admin who manages your Facebook Page. If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal. org :: facebook.com/350.org.

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Great reads from around the web on June 29th

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Is For-Profit the Future of Non-Profit? – eMarketer -.

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Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic

Byte Technology

One of the more advantageous developments from social media behemoth Facebook occurred recently when they increased News Feed exposure for links people share with their friends. Simply put, Facebook puts friends “first” in a News Feed. Nonprofit Social Media Web Design'

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