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Two Surprising Ways to Broaden Your Reach Online

NetWits

By now, most of you have a Facebook page and a Twitter account. Perhaps you’ve even started to feed live posts and tweets to your organization’s homepage. Interactive Maps. What you may not have considered, however, is how you can actually impact viral sharing and improve interactive marketing on your website.

Online 207
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How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Experiment with Journey Mapping A colorful visualization of the constituent experience, journey mapping is a model that helps you track how and when you engage with supporters and when and why they make the giving choices they do. They turned to donor journey mapping. It’s a common practice for commercial enterprises.

Donor 79
professionals

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How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change

Beth's Blog: How Nonprofits Can Use Social Media

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

Facebook 131
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Great reads from around the web on August 23rd

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). " How to collect email subscribers on your Facebook Page – Have you added a custom welcome page and/or email sign up form to your Facebook Page?

Web 135
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How to Maximize Your Nonprofit CEO’s Social Profiles

Whole Whale

First, shameless plug for Whole Whale tools that will help a team working to increase a social presence: Linkedin tips article Whole Whale’s Social Media Course NonprofitNewsFeed.com is a weekly nonprofit news feed that can give your team ideas for content for a CEO to react to. Thoughts on Process for CEO Social Account Management.

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5 Ways Nonprofits Can Use LinkedIn to Advance Their Missions

Classy

But as you gain more followers, you also gain access to their networks, since the content they’re engaging with will show up on their connections’ feeds. . This solution allows you to quickly search for the right people, find and pursue recommended leads, and map your nonprofit’s network to see who you know.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. How do you use a RSS feed like a rockstar? Feed digest. 13,000 installs of the facebook app, and $600,000 raised. Below is the live blog or the archive of the live blog.