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Emailing Like a Pro: Navigating Gmail and Yahoo’s New Sender Requirements

The Modern Nonprofit

Estimated Reading Time: 3 minutes Emailing Like a Pro: Navigating Gmail and Yahoo’s New Sender Requirements Imagine this: You’ve crafted the perfect email for your nonprofit’s big campaign, hit ‘send,’ and then… silence. Turns out, our friends at Gmail and Yahoo have switched up the game.

gMail 101
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What Google’s New Email Rules Mean For Your Nonprofit Organization

Care2

Google has announced that that “bulk senders” will need to authenticate their emails, stay under a reported spam threshold, as well as provide an unsubscribe option when communicating with individuals on their lists. What is a bulk sender?

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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Proof reading, avoiding spam triggers, ensuring it’s mobile optimized, creating alluring subject lines are all imperative to the success of the newsletter and what the content inside is promoting. Generate interest in an upcoming event? You can learn more about CAN-SPAM here. There’s no re-do. Gathering your content.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Gmail, Yahoo, etc. Over the decade that followed, most groups became overrun with spam and tech glitches, and as a result, LinkedIn Groups almost became obsolete. X) Experiment with LinkedIn Events. Admins can invite up to 1,250 of their connections to attend the event and engage attendees with live chat and polls.

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4 Tactics to Maximize Email Deliverability Inbox Placement Rates

Connection Cafe

Starting during the weekend of Black Friday, Cyber Monday and #GivingTuesday in 2016, Gmail introduced a new method for measuring the quality of engagement when it comes to email deliverability from the email sender to determine if an email should be delivered to an inbox, known as the inbox placement rate.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

Some common metrics to monitor are website traffic, blog traffic, e-newsletter subscribers, Facebook fans, Twitter followers, online dollars raised, volunteers, and event attendees. It will help you centralize all your efforts and reduce the amount of spam and notification e-mails sent to your work e-mail account.

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Bringing home the bacn

Connection Cafe

For years, the bane of every email marketer's existence has been staying off of the dreaded spam filter and staying in good graces with readers. Call it bacn , bacon , or graymail , it's that "other" kind of email - not personal, not spam - that's making it harder and harder to get noticed in an overflowing inbox.

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