Sat.Mar 14, 2020 - Fri.Mar 20, 2020

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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . 1) Forget about organic, focus on ads. Let the different headlines test for a week.

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Practical Advice For Making Good Decisions

Eric Jacobsen Blog

Author Dilenschneider suggests takeaways about decision-making from each featured historical figure. Know everything you can about the needs and desires of the people who will be affected by your decisions or who will need to carry out your decisions. When possible use stories and illustrations to make your point about your decision.

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How To Be A Manager With Class

Eric Jacobsen Blog

One of my favorite sections of the book is the one about class in a manager : Class is treating people with dignity. AMACOM's (of the American Management Association) sixth edition of the best-selling book, The First-Time Manager -- originally published in 1981 is a must-read for new managers and leaders in business.

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Unlocking The Customer Value Chain

Eric Jacobsen Blog

He shows in his book how and why consumer industries are disrupted and what established companies can do about it—while highlighting the specific strategies potential startups use to gain a competitive edge. Teixeira , the Lumry Family Associate Professor of Business Administration at Harvard Business School.

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Become the Association Your Members Want

Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community.

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5 things your association can automate right now

Nimble AMS

Learn more about how Nimble AMS can help your organization make AI and process automation a reality for your association. There are many ways automation can help your association. With the right technology, your organization can become more efficient and deliver a better member experience. Schedule a demo.

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10 Things Fundraisers Can Do From Home During the COVID-19 Pandemic

Connection Cafe

With all of the information coming out about the novel coronavirus, people are either consumed with it or are avoiding all social media, email, etc. I was just texting with a donor last night who is worried about leaving the house and about his husband who has some major medical issues. Read a book.