Care2

APRIL 16, 2008

60) Search « Convio Online Marketing Nonprofit Benchmarks Released | Main | LOLseals: Flickr API Contest Gets HSUS Over 3,000 Entries » Tuesday Mar 25 2008 Whats an Email Address Worth? Thanks also to Vinay Bhagat at Convio for letting us use data from the new, soon to be released, 2008 Benchmark Study. How do you compare?

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

60) Search « Convio Online Marketing Nonprofit Benchmarks Released | Main | LOLseals: Flickr API Contest Gets HSUS Over 3,000 Entries » Tuesday Mar 25 2008 Whats an Email Address Worth? Thanks also to Vinay Bhagat at Convio for letting us use data from the new, soon to be released, 2008 Benchmark Study. How do you compare?

Advocacy 44

Advocacy Social Media email Online 44

Care2

NOVEMBER 11, 2009

Here's a summary of the lifetime value per email from different issue areas, based on a recent benchmark study and assuming the 50% of the emails on each list go inactive each year. Source: Convio; The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study January 2007. Q: Does this include offline giving too? Total donations.

email 56

email Benchmark Measure Advocacy 56

Connection Cafe

JANUARY 21, 2009

Here's a quick summary, but be sure to check out the full video — there's tons of great information packed into 4 minutes! If you’re a Convio client, check out this short YouTube extension demo on how you can easily and seamlessly integrate YouTube video into your online campaigns, websites and other online communications.

YouTube 20

YouTube Vlog Summary Offline 20