Nonprofit Tech for Good

JANUARY 22, 2013

Please be open to the idea that you may need social media training. The vast majority of logos are horizontal and when uploaded to social networks they either get cropped or shrunk so small that they are visually illegible. Give them retweetable content ! 3) Your YouTube Channel is absent of customization and branding.

Social Media 274

Social Media Training Train Media 274

Nonprofit Tech for Good

JUNE 29, 2014

Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. Many nonprofits are curious, but lack the resources necessary to create and manage yet another social network.

Google 237

Google Practice YouTube Nonprofit 237

Nonprofit Tech for Good

JANUARY 11, 2014

2) Integration of Digital Payments Into Social Networks. That said, both Facebook and Twitter are working on launching their own digital payment systems which could radically transform online fundraising via social networks. It’s a guessing game at this point who the social network giants will partner with.

Trend 274

Trend Technology Social Media YouTube 274

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

Social Media 271

Social Media Media Hints Social 271

Nonprofit Tech for Good

OCTOBER 24, 2013

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Social networks have gone mobile.

Mobile 268

Mobile Web Social Network Social Media 268

Nonprofit Tech for Good

APRIL 14, 2013

Pitch to “Follow” on social networking sites in every issue. Middle of e-Newsletter: News content that can be shared on Facebook and Twitter. Link to video on the HRW YouTube Channel. Pitch to “Follow” on social networking sites in every issue. Integration of blog content.

Newsletter 227

Newsletter Learning Social Media Social Network 227

Nonprofit Tech for Good

APRIL 24, 2013

2) On the day of the press release, Tweet about the content of the press release throughout the day. People on social networks ignore links that do not pull up thumbnails and are heavily text-based. Journalists are often on the go and check their email and social networks on their smartphones. Social Media'

Press 273

Press Tips Social Social Network 273

Nonprofit Tech for Good

DECEMBER 19, 2017

Digital Payments on Social Networks. YouTube Donation Cards. In the 1990’s, English made up 80% of web content. Today, 10 languages make up 82% of web content. Advanced social media managers will repackage the stream into blog, email, and social media content. The Coming Social Media Backlash.

Trend 272

Trend Communication United States Online 272

Nonprofit Tech for Good

FEBRUARY 8, 2012

Create an e-mail signature that includes your website, blog, and social networking links. Write content and secure photos for website pages. Add social networking icons. Add e-newsletter subscribe functionality to your social networking communities. 3) YouTube. Design your YouTube Channel.

Social Media 259

Social Media Social Media Tech 259

Nonprofit Tech for Good

AUGUST 10, 2018

Pinterest remains one of the fastest growing social media platforms, reportedly closing in on 250 million users, the majority of whom are women. . As a general trend, women make up more of the population on social networking sites than men do – but on Pinterest, they make up a whopping 81% of active users.

Storytelling 168

Storytelling Social Media Nonprofit YouTube 168

Nonprofit Tech for Good

DECEMBER 17, 2013

Social network communities are highly responsive to giving and promoting your nonprofit’s cause on cause awareness days and provided your nonprofit prepares at least one month in advance, cause awareness days provide ample opportunity to create visual and text-based content that inspires engagement and interaction on your social networks.

Awareness 260

Awareness Causes Literacy NGO 260

Nonprofit Tech for Good

JULY 14, 2014

They use their creative impulses to come up with innovative mobile and social media campaigns for their own nonprofit. Too often new media managers are bogged down by a strategy or content approval process that saps them of their creativity. Video content needs to be edited and embellished with visual effects, animation, and audio.

Skills 278

Skills Management Media Social Media 278

Nonprofit Tech for Good

MAY 7, 2012

If your nonprofit has yet to start a blog or already blogs but struggles with ideas for fresh content, then hopefully the 11 blog content ideas listed below will help. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. That said, mix it up! Interview Experts.

Content 118

Content Ideas Nonprofit Interview 118

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI.

Social Media 274

Social Media Avatar Media Ratio 274

Nonprofit Tech for Good

SEPTEMBER 28, 2014

For email to continue to be effective in your content and fundraising strategies, your nonprofit must prioritize mobile design. Integrate a “Donate” button and social networking icons. You can link the video screenshot directly to YouTube or Instagram or to the videos embedded directly inside your website or blog.

Newsletter 261

Newsletter Practice Social Media Social Network 261

Nonprofit Tech for Good

MARCH 18, 2013

Much of a nonprofit’s website traffic came from search engines thus a large quantity of content was placed on the home page. In fact, to allow for maximum content, the WWF used a tiny 8 point font in their 2008 home page design. Today, this font size and large quantity of content would visually overwhelm supporters and donors.

Websites 234

Websites Design History Online 234

NetWits

JULY 6, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? YouTube is the second most used search engine in the world. Google recently made a big social medial play by introducing Google+. This helps build your social-network fan base in two ways.

Social Media 273

Social Media Site Social Media 273

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

Social Media 232

Social Media Media Ning Social 232

Care2

JANUARY 20, 2015

Here''s some insight into what they found: Facebook really is dominating YouTube. Brands posted 20,000 more videos on Facebook than they did on YouTube in December 2014. Marketers are turnings to Facebook videos first, before other social networks, and nonprofits should take note. Social Networking Trends Video Web 2.0'

YouTube 28

YouTube Video Facebook Cisco 28

Nonprofit Tech for Good

APRIL 7, 2011

To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage. 3) Add Flickr SlideShows or YouTube videos to content pages.

Social Media 234

Social Media Integration Websites Widget 234

Nonprofit Tech for Good

JULY 7, 2016

That said, there are proven strategies that can help your nonprofit quickly grow your e-mail list, such as: Create an e-newsletter subscribe page on your website that describes your e-newsletter and how often it will be sent and promote this page on your social networks. Create online petitions and pledges. Host free webinars.

email 143

email Build Newsletter Mobile 143

NCE Social Media

DECEMBER 22, 2009

Mashable recently posted that YouTube is the top social media innovation in the past decade. Increases in bandwidth, better video capture and uploading, and the rise of social networks were all key roles in increasing the need for YouTube. Anyone is able to post information to YouTube. Here’s Susan!

Social Media 117

Social Media Media Journal Social 117

Nonprofit Tech for Good

APRIL 2, 2016

Instagram’s new algorithm will require top-notch visual and video content which most small nonprofits will struggle to create and curate. LinkedIn, Pinterest, Snapchat, YouTube, Google+, Vine, Tumblr? It should be published in a largish font, have plenty of visual content, and a clear call-to-action. Yeah, right.

Social Media 100

Social Media Media Social St. Louis 100

NetWits

SEPTEMBER 6, 2011

I doubt that anyone had Facebook, Google, Twitter or YouTube on their mind when the early internet was being formed. Social Networking. That means we want to provide you with content and resources that help you. Internet Topics for Nonprofits. So what’s all this have to do with Internet Topics for Nonprofits?

Internet 198

Internet Survey Nonprofit YouTube 198

Nonprofit Tech for Good

JUNE 3, 2012

The design and content of your nonprofit’s blog. Successful blogging can significantly increase your nonprofit’s online brand recognition, your fundraising success, and social media ROI, but unfortunately many nonprofits still launch and maintain a blog utilizing outdated blogging best practices.

Social Media 171

Social Media Communication Media Online 171

NonProfit Hub

NOVEMBER 12, 2014

This article originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. By now you know that content marketing is all the rage, and we promise you, it’s just going to become a bigger deal in the coming year. Decide where your content will live.

Calendar 49

Calendar Content Track Marketing 49

Nonprofit Tech for Good

JUNE 3, 2012

The design and content of your nonprofit’s blog. Successful blogging can significantly increase your nonprofit’s online brand recognition, your fundraising success, and social media ROI, but unfortunately many nonprofits still launch and maintain a blog utilizing outdated blogging best practices.

Social Media 152

Social Media Communication Media Online 152

Nonprofit Tech for Good

NOVEMBER 29, 2010

YouTube: youtube.com/BigCatRescue. What was the very first social media tool your organization utilized, and when? Who maintains your social media campaigns? We have two full-time, paid people working on social networking along with me. Name: Carol Baskin. Title: CEO. Website: BigCatRescue.org. com/savethecats.

Social Media 247

Social Media Interview Examples Media 247

Amy Sample Ward

JUNE 30, 2011

Google+ , the latest iteration on social networking from Google, is here. Now, your sharing and connecting settings apply to much more of the web than just your social networking profile. Making the options for backing up and downloading your content and data explicit. Google+ and Facebook in Early Days.

Google 267

Google Profile Stream Classes 267

NetWits

JULY 10, 2012

Make your blog the place where you produce original content that’s tailored to your audience. Remember, great content is the key to successful social media. Based on our research we know that Facebook and Twitter are the top sites used by nonprofits and the social networks with the largest user base.

Social Media 251

Social Media Media Social Slides 251

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2008

Using Social Networks for Social Change: Facebook, MySpace and More View SlideShare presentation or Upload your own. Ivan Boothe helped start the Genocide Intervention Network in 2004, and was responsible for communications, web development and social networking strategy.

Social Network 69

Social Network Network Social Change 69

NetWits

FEBRUARY 2, 2011

And don’t forget to produce content on a regular basis so Google continues to crawl your site. You’ll gain some interesting and actionable insights that will help guide how you create content and manage your website with a focus on SEO. Social media is no longer seen as a fad or waste of time or thing that young people do.

email 246

email Social Social Media Search 246

Care2

JUNE 4, 2012

What they found, interestingly, was that many reported using each channel primarily for a particular purpose—for example, for a given organization, 80 percent of what they do on a given channel is create new content, with only limited effort devoted to other uses. Infographic: How Does Content Curation Fit Into the Nonprofit Content Mix?

Content 65

Content Marketing Journal Broadcast 65

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 12, 2008

Social Networking and Web Tools for Chicago Nonprofits. now hear from homegrown social networks and what they have to offer local nonprofits. The majority of the room had experience in social networking sites and tools, both personally and for their organization. they have a YouTube Channel.

Chicago 50

Chicago Social Network Network Tools 50

NetWits

JUNE 20, 2012

Facebook has 901 million active users; 500 million people use Twitter; 8 years worth of content is uploaded to YouTube every day; Pinterest has 4 million unique views daily. When checking out our Altru user’s social media pages, one garden caught my attention: Bok Tower Gardens. Asking never hurt. Sharing is caring.

Social Media 151

Social Media Media Tampa Social 151

Nonprofit Tech for Good

JULY 9, 2012

The successful use of social media requires a significant time investment. To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos.

Social Media 262

Social Media Management Media Social 262

Nonprofit Tech for Good

FEBRUARY 14, 2011

For nonprofits, the ROI of e-newsletters translates into online dollars raised through “Donate Now&# technology, event attendees, website and blog traffic, and paradoxically new Followers, Fans, and Friends on social networking sites. That said, here are five ways to do so using social media: 1) Blog, blog, blog!

Newsletter 240

Newsletter Social Media Build Media 240