sgEngage

OCTOBER 14, 2022

Why does your museum open its doors each day? What other museums do they follow/enjoy visiting? open rate, CTR. What type of content do they respond to best? The purpose of a brand is a reason for the brand to exist beyond making money. What motivates visitors to choose your attraction as their destination?

Communication 75

Communication email Marketing Museum 75

Nonprofit Tech for Good

NOVEMBER 9, 2020

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors.

Communication 300

Communication Donation Tech Tools 300

Connection Cafe

AUGUST 12, 2015

Trendswatch 2015 , the annual forecasting report from the Center for the Future of Museums , is now available! So when AAM and Blackbaud hosted Trends Watch 2015: Using Open Data and Personalization at Museums with Elizabeth Merritt , Michael Edson , and Stephen Watson , attending it was a definite no-brainer!

Museum 20

Museum Trend Open Personal 20

Connection Cafe

AUGUST 1, 2019

Museums and nonprofits can also reap huge benefits from employing artificial intelligence, particularly in their membership and development departments. Nonprofits and museums depend on dedicated, but oftentimes limited, development staff to sift through countless prospects to determine which ones are priority.

Museum 29

Museum Game Chicago Indianapolis 29

Museum 2.0

AUGUST 20, 2009

I'm working on a section of my book about sharing social objects and am writing about the most common way that visitors share their object experiences in museums: through photographs. Revenue Streams: Museums want to maintain control of sales of "officially sanctioned" images of objects via catalogues and postcards.

Museum 54

Museum Photo Policy Open 54

Museum 2.0

JULY 23, 2014

But not enough people care about it anymore, and the museum is fading into disrepair. The Silk Mill is part of the Derby Museums , a public institution of art, history, and natural history. Many people would look at the world''s oldest mechanized silk mill and say that the core content of the museum is silk.

Museum 53

Museum Product Participatory Community 53

Museum 2.0

DECEMBER 30, 2008

Dear Museums on Twitter, Thanks for experimenting in a new and largely uncharted online environment. So here is a list of suggestions that hopefully will improve the way your museum thinks about using Twitter. Or it's rainy so you suggest I visit the museum? Note: this is a geeky post that assumes familiarity with Twitter.

Museum 46

Museum Twitter Open San Francisco 46

Museum 2.0

NOVEMBER 27, 2013

What does "big data" look like for museums? Several museums around the world have worked hard to make their data accessible by providing free access to datasets, applying Creative Commons licenses to digital content, or creating APIs (application programming interfaces) that allow programmers to build their own software on the museum''s data.

Open 55

Open Data Artist Museum 55

Museum 2.0

OCTOBER 17, 2012

When I started this blog in 2006, I made a multi-media introduction to the concept of "museum 2.0" Venue as content platform instead of content provider: the museum becomes a stage on which professionals and amateurs can curate, interpret, and remix artifacts and information. The museum gets better the more people use it.

Museum 47

Museum Artist Remix Professional 47

Museum 2.0

APRIL 21, 2020

This week we're hearing from Eastman Museum's Kate Meyers Emery. They are producing innovative online campaigns, reusing available content in creative ways, finding ways to create new content from home, and doing most of this with little to no budget, limited or no access to physical objects, and limited access to their colleagues.

Digital 52

Digital Museum Social Media Public 52

Museum 2.0

JUNE 27, 2012

A year ago, I wrote a post speculating about whether events (institutionally-produced programs) might be a primary driver for people to attend museums, with exhibitions being secondary. Many museums, big and small, thrive on events. At our museum, about 68% of casual visitors (non-school tours) attended through events this year.

Museum 53

Museum Arts Dallas History 53

Museum 2.0

NOVEMBER 30, 2011

Pop-Up Museum [n]: a short-term institution existing in a temporary space. Over the past few years, there have been several fabulous examples of pop-up museums focusing on visitor-generated content. Maria Mortati runs the wonderful SF Mobile Museum , which roams the Bay Area showing mini-exhibits on evocative themes.

Museum 55

Museum Denver Netherlands Classroom 55

Museum 2.0

OCTOBER 29, 2014

You open a children''s book. This makes me wonder: how do we break the fourth wall in museums? How do we use the essential tools of museum-ness to disrupt, surprise, and delight people? Museums already engage people with multiple senses, in multiple dimensions. You see a yellow dot. Suddenly there are two yellow dots.

Press 46

Press Children Museum Artist 46

Museum 2.0

SEPTEMBER 25, 2013

North Carolina Museum of History 1988.39.4 I’m always amazed when my colleagues tell me that the biggest barrier they face to “opening up” the content at their museums is from registrars—the people who care for collection objects. Followers of Museum 2.0 Do these two directives and perspectives have to be at odds?

Accessibility 44

Accessibility Open Museum North Carolina 44

Museum 2.0

JUNE 24, 2010

Last week, I visited the Wing Luke Asian Museum in Seattle. I've long admired this museum for its all-encompassing commitment to community co-creation , and the visit was a kind of pilgrimage to their new site (opened in 2008). I'm always a bit nervous when I visit a museum I love from afar. I avoid them.

Museum 51

Museum Participatory Model Seattle 51

Museum 2.0

JANUARY 27, 2011

His foundation supports a private museum that is rarely open to the public. Over the past few years, they've worked hard to make their rich content more accessible both through digitization and programs. The people who want that content may not be in the same city as the museum nor even aware of the museum's holdings.

Wikipedia 54

Wikipedia Content Museum Artist 54

Museum 2.0

MARCH 24, 2020

The museums of the world are collaborating to bring you #MuseumGames every Sunday, with a new crossword puzzle each week featuring clues from all sorts of museums. ??: While donations are going down, global interest in museums seem a boom industry. Do we refer to Mar a #museum social media guru, maven, connoisseur?

Museum 20

Museum Work Time Doc 20

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2009

Photo by American Art Museum Note from Beth: This week I'm trying to understand crowdsourcing and nonprofits, hopefully with a crowd of other folks. The Luce Foundation Center occupies 20,400 square feet of the Smithsonian American Art Museum’s space. In essence, it is visible storage for the museum. Absolutely brilliant!

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Museum Campaign Flickr Arts 92

Museum 2.0

DECEMBER 11, 2020

Museums have used games to engage visitors for decades. SR: I came to games before I came to museums. My grandmother cheated at Candyland and uno. :) Games, I think, have a nice Venn diagram of overlap between museum lovers. I love thinking we're getting new museum lovers through games. How did you get into museum games?

Game 55

Game Museum Design Digital 55

Museum 2.0

SEPTEMBER 18, 2012

I feel strongly that there are huge issues with racial and ethnic diversity in museums and arts organizations that deserve a million more posts. One was a conference on pushing our practice in art museums. In library- and museum-land, the participants were 80-90% women. I don't know if gender diversity deserves more posts.

Arts 54

Arts Problem Open Museum 54

Museum 2.0

OCTOBER 10, 2016

Museum technology nerds: this post is for you. I've been thinking recently about distributed content experiences--ways for people to interact with museum content (art, history, science, etc.) as they make their way through the world outside the museum. At the museum? but none of them are great.

Museum 20

Museum Experiment Digital Podcast 20

Museum 2.0

AUGUST 4, 2015

If people on the street are talking about X, the museum should be talking about X too. I used to work at The Tech Museum of Innovation in San Jose, CA. Our mandate was to be the museum of Silicon Valley--not of its material history, but its pulse of innovation. The problem was not one of content but one of form.

Content 20

Content San Jose Museum Miami 20

Forum One

MAY 27, 2021

The Frist Art Museum. The Frist Art Museum is a destination for art, culture, and community in the heart of Nashville, TN. The Smithsonian National Museum of Natural History DIY Exhibits. Excellence – Website for Cultural Institutions. Excellence – Website for Cultural Institutions. Appalachian Regional Commission.

Award 74

Award Communication Colorado Museum 74

Nonprofit Tech for Good

AUGUST 2, 2015

In 2005 Facebook was only open to college students and professors, Twitter didn’t exist, and the iPhone was still in concept mode. Social, shareable content. Hermitage Museum 2015. Hermitage Museum 2005. Bold imagery. Large font. Simplified, tappable navigation and calls-to-action. Dramatic use of color.

Social Media 100

Social Media Design Web Media 100

Museum 2.0

MAY 30, 2012

This post is the second in a series of reactions to Blueprint , a book chronicling the rise and fall of the Dutch Museum of National History (INNL) in 2008-2011. Due to the political climate of the time, a review of the Museum was commissioned in 2003 to determine whether the museum had complied with the requirements of its charter.

History 35

History Museum Australia National 35

Museum 2.0

SEPTEMBER 18, 2013

This August/September, I am "rerunning" popular Museum 2.0 Originally posted in April of 2011, just before I hung up my consulting hat for my current job at the Santa Cruz Museum of Art & History. I''ve spent much of the past three years on the road giving workshops and talks about audience participation in museums.

Museum 45

Museum Question Participatory Evaluation 45

Museum 2.0

OCTOBER 12, 2007

Gamasutra has a feature up entitled Game Design Essentials: 20 Open World Games. In it, John Harris provides a whirlwind tour through arcades, Ataris, and Nintendos, discussing the design principles and evolution of video games described as “open world” or “exploration." In a museum, we're limited by the physical.

Museum 20

Museum Game Open Map 20

Amy Sample Ward

JUNE 21, 2011

Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image. People are now coming to the library to see it as it includes content by all the 500 participants from that night. Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image.

Game 140

Game Culture Museum Change 140

Museum 2.0

FEBRUARY 9, 2010

Recently, I was giving a presentation about participatory techniques at an art museum, when a staff member raised her hand and asked, "Did you have to look really hard to find examples from art museums? Aren't art museums less open to participation than other kinds of museums?" I was surprised by her question.

Museum 29

Museum Difference Participatory History 29

Whole Whale

AUGUST 16, 2022

These images could be used for a wide variety of storytelling and attention-grabbing hooks for content. This surprised us and evokes a modern art museum vibe that is incredibly eye-catching. Rights-of-use for DALL-E-2 require that the content policy is adhered to, including limits on images evoking hate speech. Also, whales!

Images 97

Images Generation Impact Artist 97

Museum 2.0

APRIL 1, 2010

This is the final segment in a four-part series about writing The Participatory Museum. This posts explains why and how I self-published The Participatory Museum. Few publishers was open to Creative Commons licensing and to giving away the content for free online. Why Make it Open? Check out the other parts here.

Participatory 33

Participatory Museum Process Adobe 33

Museum 2.0

DECEMBER 1, 2006

I started the Museum 2.0 can be applied in museums to make them more engaging, community-based, vital elements of society. is not just a buzzword; it’s a definition of web-based applications with an “architecture of participation,” that is, one in which users generate, share, and curate the content. “Web I'm Nina Simon.

Museum 48

Museum Virtual Washington Press 48

Museum 2.0

DECEMBER 6, 2009

This post was written by Jaime Kopke , the founder/director of the Denver Community Museum , a pop-up community-generated institution that ran from Oct 2008-April 2009. The Denver Community Museum (DCM) was a grassroots operation in almost every sense. The contents for each month-long exhibition were entirely community generated.

Denver 29

Denver Museum Community Participatory 29

Museum 2.0

JUNE 15, 2016

Here's one of my favorite stories about the London Science Museum and their work to make their science shows relevant to families with deaf or hearing-impaired family members. This chapter explores the difference between connecting with new people by building new doors vs. connecting with new people by changing the content of the room.

Museum 20

Museum Arts Language Chapter 20

NetWits

JUNE 6, 2011

There are many reasons for logins, including security, functionality and personalized content–but also for tracking. Secured Content – The easiest of ways is to simply require a login to access certain content. Benefits of Website Logins. These could be included online or in email newsletters.

Websites 165

Websites Offline Doc Newsletter 165

Museum 2.0

JULY 8, 2015

I wanted to open up conversation about how we judge the relative ethics of various sources of museum revenue--all of which have moral grey areas. The vast majority of folks consume most content online passively. Some people actively play, share, collect, or gather online content. 3,125 people viewed the game.

Game 20

Game Museum Participatory Comment 20

Get Fully Funded

AUGUST 24, 2021

Not the subject line (which is critical in getting the email opened). Not the content (which most people skim in about 13 seconds or less). Please help us open the door for a teen to attend our personal development conference, benefit from having a mentor, and get on a path to college and a career.” .

Results 122

Results email Fundraising Story 122