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Unlock Fans While Engaging Supporters Beyond Like, Share and Comment

Amy Sample Ward

At the same time I have watched organization struggle to engage with Facebook supporters in meaningful ways using just the actions Facebook has provided; Like, Share, or Comment. As would be expected, the vast majority of these 125 people were Fans who received the call to action from their news feed.

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AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

Drafting inbound message and comment response templates. Do you often get the same questions or comments on your posts? Drafting and testing. Writing multiple drafts for A/B testing on social media. (It will rarely be 100% on the mark, but can spark new ideas.) Template creation. AI can help in quickly drafting responses.

professionals

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7 Things Nonprofits Need to Know About the New Facebook Pages

Nonprofit Tech for Good

In December 2009, Facebook announced that Boxes would be removed, Tabs would shrink in size to 520 pixels, and Status Updates showing up in the News Feed(s) would no longer be guaranteed (the more Comments and Thumbs Up your Status Updates receive, the more News Feed exposure you get). Tabs may actually now get more traffic.

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Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic

Byte Technology

One of the more advantageous developments from social media behemoth Facebook occurred recently when they increased News Feed exposure for links people share with their friends. Simply put, Facebook puts friends “first” in a News Feed. Seek out Comments. What does this mean in practical terms?

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Video Rules: Getting Started With the New Facebook Live

Byte Technology

Of course, as with anything new on the Internet, there’s an obvious learning curve to observe, but the possibilities are seemingly endless: not only can people post their latest up-to-the-second video feeds, but the feature is available for use on any device from desktops to tablets to smartphones and even drones.

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What the Research Says About Increasing Facebook Engagement

Beth's Blog: How Nonprofits Can Use Social Media

I also tested some of the tips suggested by the research. Here’s what I learned: After Hours Posting. So, I not only got more comments, but they added a lot of value. I do 99% of all posts manually as it gets the best EdgeRank score (News Feed visibility). They also can get collapsed in the News Feed (e.g.

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AI at Candid: Powering technology to support the sector’s lasting success

Candid

Candid’s social sector news feed uses machine learning to analyze news articles and press releases for new grant awards, requests for proposal (RFP) announcements, and identify the relevant organizations, people, and geographic locations associated with each. Helping the sector stay up to date with the latest information.

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