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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. This type of campaign uses a combination of various digital methods and/or direct mail. . Direct Mail.

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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Some of the findings reflect signs of trouble, some show the value of nonprofits taking a risk, and others are pure perfection. The social media landscape is changing quickly.

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Nonprofit Communications Plan: How to Pick the Best Platform for Your Message

Bloomerang

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

Platform 117
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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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How to Pull Off a Successful Nonprofit Virtual Gala

Top Nonprofits

In 2020, the pandemic and its resulting social distancing guidelines led nonprofits to experiment with virtual events (many of them for the first time). Galas have strong fundraising potential and are a staple of many nonprofits’ event season. Let’s get started. Assemble an Internal Planning Team. Marketing specialists. Tech experts.

Virtual 105
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11 Nonprofits That Excel at Social Media

Nonprofit Tech for Good

Large nonprofits usually have the expertise and resources necessary to launch and maintain successful online communications and fundraising campaigns. They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector.

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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

the nonprofit fundraising apocalypse. Mainly this comes in the form of Urchin Tracking Modules (UTM) parameters, which allow us to add broader tracking details, like channel, source, or campaign. Anyone using Apple’s iMessage, Apple Mail, or Private Browsing Mode in Safari (with the option to enable it outside of Private Browsing).

Track 104