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How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change

Beth's Blog: How Nonprofits Can Use Social Media

I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. What has changed?

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Your Burning Questions (& Our Answers) on Facebook Metrics and Strategy!

NTEN

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Q: What is EdgeRank and how does it work?

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Mastering Social Networking as a Volunteer

Amy Sample Ward

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. For many organizations, we provide guidance or goals for using social channels to our staff, but this session was for the volunteers who want to make a difference from outside of the organization.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% In fact, the average engagement rate on Facebook for nonprofit posts is a mere 0.08%.

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Social Media Tips from the TechSoup Global Network

Tech Soup

By now, you've probably heard all the benefits of building a social media presence on Facebook or Twitter. So what's the secret to maintaining a popular Facebook profile or Twitter account? Learn how to maximize the reach of your nonprofit or library's posts to Facebook. TechSoup's Social Media Resources.

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NetSquared Think Tank Round-Up: Tools for Monitoring Online Feedback Part 2

Tech Soup

Measurement by Channel. The following channel-based tips are all from Mazarine Treyz on Wild Woman Fundraising. For Facebook : Edgerank for measuring the efficacy of your Facebook page , although, frankly, I've never had any luck raising serious money with. " - Jeffery Murrah on Linkedin.

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Social Media Tips from the TechSoup Global Network

Tech Soup

By now, you've probably heard all the benefits of building a social media presence on Facebook or Twitter. So what's the secret to maintaining a popular Facebook profile or Twitter account? Learn how to maximize the reach of your nonprofit or library's posts to Facebook. TechSoup's Social Media Resources.