Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. If you have started following too many people on Twitter by choice or accident , use Tweetdeck and create groups. Don't live on Twitter, your blog, Facebook, or your email.

Awareness 100

Awareness Tips Social Media RSS 100

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI = (gain from investment - cost of investment)/(cost of investment). The irony).

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI = (gain from investment - cost of investment)/(cost of investment). The irony).

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI = (gain from investment - cost of investment)/(cost of investment). The irony).

ROI 53

ROI Social Network Social Media Advocacy 53

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. From an economic standpoint, the potential ROI is amazing. When an opportunity comes to show your ad in front of a visitor, the chosen platform (Facebook, Twitter, Google, etc.) Twitter Conversion Tracking.

Ideas 111

Ideas Donation Online Strategy 111

Amy Sample Ward

MAY 14, 2009

I had the great honor of moderating the panel Tools Galore in Online Communications: From Google Earth to Wiki’s and Twitter this panel will give you the nuts and bolts of the latest tools organizations can utilize to ramp up their next online campaign. Social Networks & Twitter from Natalie Foster: Two Principles: 1.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It uses sources such as how many delicious bookmarks, incoming links, how many times mentioned on Twitter, how many comments, etc. Twitter As Charitable Gift Spreader. Twitter Demographics. Twitter on Paper Icebreaker.

ROI 50

ROI Widget Metrics Cambodia 50

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JUNE 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 37

Social Media Gift Advocacy Support 37

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MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We did create a group on LinkedIn and a Twitter account. All rights reserved.

Social Media 41

Social Media Studies Facebook Raise 41

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AUGUST 12, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

Social Media 31

Social Media Advocacy Case Study Online 31

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MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Type in your organizations twitter handle, organization or hashtags.

Track 41

Track Social Media Media Advocacy 41

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FEBRUARY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 28

Social Media Charity Raise Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. If you have started following too many people on Twitter by choice or accident , use Tweetdeck and create groups. Don't live on Twitter, your blog, Facebook, or your email.

Social Media 98

Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

One participant on my Facebook page, Maggie Leifer McGary discovered this as well about her nonprofit's fan page (check out her case study ) While it is possible to go back and download an export of daily metrics from the Facebook insights tool from the beginning, it can be a huge pain. Status updates. Tagging photos. Tagging a person.

Social Media 113

Social Media Measure Action Media 113

Care2

AUGUST 16, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Keep your cost down and response rates high in order to maximize your ROI.

Social Media 28

Social Media Advocacy ROI Online 28

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JUNE 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Thank you for beig so Generous.

Social Media 28

Social Media Advocacy Media Social 28

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JUNE 30, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Cross promote your other communication platforms – mobile, Facebook, Twitter, etc.

Social Media 40

Social Media Advocacy Online Tips 40

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OCTOBER 7, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Great work.

Social Media 31

Social Media International Advocacy Case Study 31

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JUNE 16, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 34

Social Media Advocacy Donor Online 34

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AUGUST 21, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

License 28

License Social Media Google Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. Fun with Metrics: Measuring Success and ROI. What are metrics, measurement and ROI? How do you calculate the ROI? American Coaster Enthusiasts ??? Conversations.

Florida 50

Florida ROI Metrics Social Media 50

Care2

DECEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

MAY 22, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Thanks for spreading the word!

Social Media 31

Social Media Online Advocacy Case Study 31

Care2

MAY 22, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Thanks for spreading the word!

Social Media 31

Social Media Online Advocacy Case Study 31

Care2

MAY 1, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

Social Media 28

Social Media Video Advocacy Web 28

Care2

FEBRUARY 12, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

Social Media 28

Social Media email Advocacy Case Study 28

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MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maybe success is as simple as providing something people want.

Social Media 31

Social Media Advice Advocacy Media 31

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APRIL 24, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

Benchmark 28

Benchmark Studies Social Media NTEN 28

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FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 37

Social Media Advocacy Guide Fundraising 37

Care2

FEBRUARY 1, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

West Virginia 28

West Virginia Integration Social Media Virginia 28

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

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JANUARY 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Copyright © 2008, Care2.com

Survey 28

Survey Social Media Advocacy Case Study 28

Care2

SEPTEMBER 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 28

Social Media Advocacy Video Fundraising 28

Care2

SEPTEMBER 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 28

Social Media Advocacy Video Fundraising 28

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Benchmark 28

Benchmark Convio Social Media Online 28

Care2

JANUARY 19, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 28

Social Media email Advocacy Practice 28

Care2

MARCH 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But how nonprofit organizations can take advantage of Twitter should be.

Social Media 31

Social Media Local Advocacy Media 31