Care2

MAY 27, 2009

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)? Here are a few examples.

ROI 59

ROI Social Media Media Social 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2009

Mapping Metrics to Strategy View more presentations from kanter. Yesterday, I facilitated a session called Mapping Social Media to Strategy. Here's the description: The session will share an overview of why the sequence listen, learn, and adapt is critical to implementing a successful social media strategy. Takeaways: 1.

Metrics 50

Metrics Map Social Media Strategy 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. The basics include: benefits, value, metrics, and financial calculations. I think that is dangerous. However, if you want to get to the other two outcomes.

ROI 66

ROI Results Community Online 66

Nonprofits Source

APRIL 19, 2017

Then I’ll break down how you can apply 6 additional nonprofit fundraising strategies to grow your revenues TODAY. Result: 63% more donations, 55% higher conversion rate and a 2X ROI. The Environmental Defense Fund (EDF) used this strategy during Giving Tuesday to maximize their year-end online fundraising. MaxTraffic.

Ideas 111

Ideas Donation Online Strategy 111

sgEngage

SEPTEMBER 11, 2023

ChatGPT is making waves in the marketing world for many reasons, not the least of which is helping streamline your workflows and marketing strategy. Case Study: Annual Fleece & Thank You Golf Outing Fleece and Thank You provides comfort, hope, and connection to kids facing illness and hospital stays and the families that support them.

Charity 79

Charity Create Sponsor Sample 79

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

to quantify ROI Page views from our stats program & Video view count from youtube ??? to quantify engagement PROCESS / STRATEGY Measuring buzz -link love ??? KEY TAKEAWAYS ABOUT ROI, MEASUREMENT, and METRICS for nonprofits using social media If you or your boss are stuck on time spent ROI, track as you go.

Case Study 50

Case Study ROI Social Media Contest 50

Amy Sample Ward

SEPTEMBER 15, 2009

We Are Media is a terrific resource for anyone looking for tips, examples, case studies and information on using social media in a nonprofit organization. The resulting curriculum which will live on this wiki and will also cover important organizational adoption issues, strategy, ROI analysis, as well as the tools.

NTEN 105

NTEN Media eLearning Case Study 105

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , That in turns drives my measurement strategy. It makes it a lot easier to cull down what I data points I'm collecting.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Beth Dunn’s presentation covers the basics, complete with case studies, and suggests Quick start and Advanced Quick Start tactics to launch your nonprofit into social media. Social Networking Strategy How To Think Like A Nonprofit Social Media Genius Beth Kanter breaks it down: Understand organizational change theory.

Slideshare 56

Slideshare Social Media Profit Case Study 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I'm presenting on a few panels, coordinating the Day of Service (have done this since 2002 as a paid consultant), and designing a panel on Social Media and ROI. I've been blogging and tracking conversations about social media measurement and ROI over the last few months. After each case study, the audience will get to ask questions.

NTC 50

NTC Design Case Study ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Learn to use the tools that help you measure success. Take Breaks.

Awareness 100

Awareness Tips Social Media RSS 100

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient. Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI.

Social Media 98

Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I will also continue to write case studies, step-by-steps instructional pieces, and trend pieces. Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year.

Goal 50

Goal ROI Wiki Metrics 50

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" For this reason, you must tailor your KPIs to your own site and strategy.

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Social Media ROI: Compare With Paper. Online Community Engagement Strategies.

ROI 50

ROI Widget Cambodia Metrics 50

ASU Lodestar Center

MAY 20, 2016

An in-depth guide related to the target issues they care about, tools or templates, case studies, and ebooks are all great examples of this. Connect your SEO strategy to your issue, not your organization. Your SEO strategy should work to set up your organization as a source of information and education.

Marketing 40

Marketing Nonprofit Open Source Museum 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. Strategy and Theory. What are the organizational change issues necessary for implementing a successful social media strategy? What are your strategies? Andy Goodman).

Florida 50

Florida ROI Metrics Social Media 50

Amy Sample Ward

JANUARY 24, 2012

Multiple Constituent Groups, One Database: Case Studies | Idealware – A great collection of three case studies from very different organizations, including Fight Colorectal Cancer, Sarah's, and Earthjustice. of it staying the same. How are you managing your data?

Web 117

Web Indiana Case Study Bookmarking 117

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  It included two excellent case studies and social media metrics- one on ASPCA and the other Georgia Tech. Dell measures ROI based on the number of useable ideas generated.   ROI    what's the ROI podcasting that cost $500 and sold more product that a $40,000 campaign. 

Social Media 50

Social Media Relationship Media Georgia 50

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: How does it fit into your overall communications strategy? EW: It did in the beginning.

Social Media 68

Social Media Twitter Action Advocacy 68

Robert Weiner

APRIL 28, 2009

Separation of strategy work and managing vendor neutrality. Confidentiality of sharing case studies. Value-based pricing - what is the project worth, including me, the client, and the market (book: Million Dollar Consulting) — you get pragmatic — what is the ROI, what are the metrics and quantification of success?

Consultant 100

Consultant Structure NTEN Skills 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

What's the key metric? What's your strategy map? I think the parts where stuck happens is with the goals and strategies. I need more experiential case studies of this from nonprofits. (My My NTC panel on social media metrics, measurement, and roi will include a case study slam - so stay tuned).

Reflection 50

Reflection Slides Metrics PowerPoint 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. Need to catch up last week's ROI conversations so you can jump in - start here.

Convio 50

Convio API Nptech Summary 50

Care2

OCTOBER 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All individual answers will be kept confidential. Thanks so much for your participation.

Survey 28

Survey Social Media Online Advocacy 28

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Well examine what can and cant be quantified as well as various metrics and analytics tools.

Social Media 28

Social Media Conference Advocacy Online 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

Social and Nonprofits ROI: Case Study Slam submitted by Beth Kanter Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. THIS is Iron Chef ???

Comment 50

Comment Open Source Social Media Drupal 50

Care2

APRIL 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" As exciting as it sounds, the mobile wave has some substantial drawbacks as well.

Social Media 31

Social Media Mobile Advocacy Online 31

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" million total (500,000 active monthly) residents of Second Life. E-mail or call for details.

Second Life 28

Second Life Life Social Media Advocacy 28

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Read our HSUS case study here. Theyre crisp, tight, and leave a positive impression.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Read our HSUS case study here. Theyre crisp, tight, and leave a positive impression.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

JULY 10, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Philip King: ROI or cost of funds raised.

Social Media 34

Social Media Trend Advocacy Online 34

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . The report presents a framework for measuring social media effectiveness against those business results and presents standardized metrics.

Social Media 99

Social Media Measure Strategy Media 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. Pick Metrics. Now it is time to pick the metrics or data points that will let you know whether or not you’ve reached your goal. Want Useful Analytics? Select Your Tools.

Measure 115

Measure Learning Case Study Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. SXSW Poetry Slam Slides View more presentations from kanter.

ROI 76

ROI Social Media Slides Media 76