Amy Sample Ward
JUNE 18, 2010
Case Study. In Darah’s words: I basically started the site in November as a combination of social media interests and helping others in their fight vs cancer. The end result would be more followers for us, great PR for the sponsor (and a good deed) and $ and awareness through tweet to the cancer charity.
Amy Sample Ward
FEBRUARY 19, 2010
Well, it’s turning them bald… “The Totally Baldacious campaign is a great way to show your love and solidarity with cancer patients while you help raise awareness and funds for cures. Calls to Action : What may seem simple, is often very difficult to achieve, and in this case it’s the calls to action.
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Amy Sample Ward
JULY 23, 2009
Neff (photo, right), American Cancer Society High Plains, received the Special Marketing Initiatives and Social Media subcategory awards, respectively. Well, EngagementDB has pulled together lots of examples, case studies, expert opinions, and rankings so you can really explore new ideas and tactics for online engagement.
Judi Sohn
JANUARY 5, 2009
Yes, we’re making a difference against colorectal cancer, and that’s ultimately our big-picture goal. We don’t resolve to cure colorectal cancer in a year; instead we resolve to chip away at a very specific, very targeted part of the rock that needs banging on. Do you want to feed the homeless or cure cancer? Convio Summit.
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 25, 2010
We will publish a number of these stories as “Conversational&# case studies over the next few weeks on both Kami’s blog Communication Overtones and here on Beth’s Blog. Tags: Housekeeping. We have also looked at some failures, and harvested learning about best practices and how they could have been better.
Forum One
APRIL 29, 2009
Neff of the American Cancer Society, and Carie Lewis of the Humane Society offered insightful tricks for getting traffic, attention, and subscribers for their sites. This brief case study reveals the highlights of a carefully-planned and diligently-executed marketing strategy. Technorati tags: 09ntc , nptech.
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 19, 2010
for every hashtag mention to cancer charities. Next, Danielle Brigida gave a case study about how NWF uses Twitter. Tags: Conferences Networked Nonprofit. I presented on two panels (How Nonprofits Use Twitter and CrowdSourced Philanthropy) in the Cause Track curated by Chris Noble and the good folks at WhatGives.
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