Tech Soup

NOVEMBER 1, 2011

Gone are the days of the megaphone-the era of the top-down broadcast approach to big advertising is slowly fading away, as evidenced by the fact that more people saw Volkswagen's Darth Vader commercial on YouTube than at the Superbowl, by a longshot. Well, when it all began she was just only ten years old. Social Media as an Equalizer.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2007

I'm pleased to present my fourth installment in my interview series with famous video bloggers about video blogging techniques that nonprofits or others might use. The interview took place during during Beyond Broadcast. Jonny's tips include: 1. Past subjects have included Nick Booth , Steve Garfield , and Robert Scoble.

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Have Fun - Do Good

MARCH 7, 2007

My only criticism of the campaign is that very few of the photos have a Creative Commons license that allows bloggers and other supporters to share the photos and spread the word. It will also have its broadcast premiere on PBS April 10th on Independent Lens. Hat tip to the NTEN Flickr Affinity Group for the story.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 5, 2008

I am a social marketing believer, blogger, researcher, practitioner and enthusiast in the concept of Social marketing for good. Is it CNN broadcasting live, yahoo news feeds, a blog, your next door neighbor, or a guest lecturer? And since this interview is going to be posted on Blogher, I'll narrow it down to women bloggers: 1.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 12, 2007

Twitter is a " Multi-Person SMS System " that lets you follow your friends via the web, IM, or cell phone and you broadcast what are you doing now an? Over the past six months, when I've spotted a twitter badge on a nonprofit blogger's site or if they mentioned it, I checked it out again. What is this ?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

This isn't a broadcast medium; this is a place to engage with your community. (A Another tip: put in URLs that you want to follow to BackTweets.com , and keep an eye out for who's tweeting. What about blogger outreach? Remember, this isn't a broadcast medium, this is a conversational medium. That's not all! Measure THIS!

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

The Chronicle sets up a twitter account to broadcast links to blog posts. This is useful if you want both broadcast AND use your laptop to take notes (or answer email). Here's a couple of GTD tips for processing your email and being more efficient from LifeHacker. Are you spending too much of your day in your email?

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Or, if you are considering a blog, find out who the key bloggers are in your topic area. This is mostly email marketing -- crafting and putting out solid email newsletters and communications which includes having an adequate CRM (constituent relationship management) software and email broadcasting software.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2007

Blogging Advice Tim Johnson of the I'd Rather Be Writing blog, offers some tips to Nonprofits on how to start a blog. 9 Lessons for Would-be Bloggers. " It goes to provide strong encouraging words for new bloggers to jump in there. Example Wikieducator ).

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