TechImpact

OCTOBER 2, 2014

Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015. Email marketing ROI is around 4,300%. Facebook is still driving traffic to your other online assets, be it your other social outlets, your blog, or your website.

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Stats Content Marketing Change 226

Nonprofit Tech for Good

APRIL 7, 2011

Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Forest Ethics :: www.forestethics.org.

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Social Media Integration Websites Widget 248

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Is it worth it?

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ROI Social Media Media Social 103

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. The truth is that you get out of social media what you put into it.

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Social Media Media Ning Social 245

Nonprofit Tech for Good

FEBRUARY 8, 2012

Subscribe to social media and mobile technology blogs. Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Define metrics of measurement and create a social media ROI spreadsheet. Add social networking icons. 2) Twitter. Create a Twitter Profile.

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Social Media Social Media Tech 270

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Pitch to “Follow” on social networking sites in every issue. Integration of blog content.

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Newsletter Learning Social Media Social Network 240

Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofit social media managers have to deal with weird, random mean people on Twitter. Don’t. Just block and forget.

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Social Media Media Social ROI 100

Nonprofit Tech for Good

JUNE 3, 2012

The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment). The design and content of your nonprofit’s blog. The design and content of your nonprofit’s blog.

Social Media 170

Social Media Communication Media Online 170

Nonprofit Tech for Good

NOVEMBER 21, 2010

Organization: Pancreatic Cancer Action Network. Title: Social Media Manager. Blog: pancan.org/blog. Twitter: twitter.com/PanCAN , twitter.com/Advocate4PanCAN. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing?

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Cancer Los Angeles Social Media Action 223

Nonprofit Tech for Good

JULY 9, 2012

The successful use of social media requires a significant time investment. To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos.

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Social Media Management Media Social 272

Nonprofit Tech for Good

JUNE 3, 2012

The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment). The design and content of your nonprofit’s blog. The design and content of your nonprofit’s blog.

Social Media 150

Social Media Communication Media Online 150

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2011

Robin shared some of her thoughts in the comments of a recent blog post, and I invited to share her community organizing rules for Twitter. As a community organizer, Twitter makes a lot of sense. Twitter does exactly that. Robin’s 10 Twitter Rules for Non Profits. Twitter is social. Follow Back.

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Twitter Community Profit Organization 112

Nonprofit Tech for Good

JANUARY 16, 2012

.” Now, just two weeks into January, I am completely addicted to pinning boards for social good on Pinterest. I haven’t been this hooked on a new social networking site since I first got on Twitter in June 2008, and based on recent data released by comScore and Hitwise, Pinterest traffic is soaring.

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Profile Nonprofit Twitter Social Network 256

Nonprofit Tech for Good

DECEMBER 28, 2010

Blog: hsus.typepad.com. Twitter: @ HumaneSociety , @ cariegrls. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Name: Carie Lewis.

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United States Social Media Interview Examples 243

Nonprofit Tech for Good

MAY 7, 2012

in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Thanks to the Social Web, there is no shortage of possible topics for your nonprofit to blog about.

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Content Ideas Nonprofit Interview 117

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. Blog Unique Visitors. Social Network Followers. Related Links: 12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness.

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Track Mobile Media Fundraising 186

Nonprofit Tech for Good

APRIL 2, 2016

Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Twitter requires a time investment that many small nonprofits simply do not have. Social media is in a weird transition right now. Yeah, right. We’ve all heard it.

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Social Media Media Social St. Louis 100

Nonprofit Tech for Good

DECEMBER 13, 2010

Blog: blog.nature.org. Twitter: twitter.com/nature_org. What was the very first social media tool your organization utilized, and when? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

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Social Media Conservancy Interview Media 209

Nonprofit Tech for Good

JUNE 3, 2012

The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment). The design and content of your nonprofit’s blog. The design and content of your nonprofit’s blog.

Social Media 100

Social Media Communication Media Online 100

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

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Social Network ROI Social Media Network 74

Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), and training (HTML, photo-editing, social and mobile media best practices ). The era of winging it in social media is over. Facebook, Twitter, YouTube, etc.

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Social Media Management Media Social 244

Nonprofit Tech for Good

DECEMBER 5, 2010

Twitter: twitter.com/womenforwomen. Blog: wfwnotesfromthefield.wordpress.com. What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. What social media tools are you currently utilizing?

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Social Media International Interview Examples 215

Nonprofit Tech for Good

DECEMBER 30, 2009

3) Does your nonprofit have a blog? [ [link] ]. 43% Yes… our organization blogs regularly. 14% No… no plans to launch a blog. 5% A social networking site (like Facebook). 43% Yes… our organization blogs regularly. 14% No… no plans to launch a blog. 25% Twitter.

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Results Communication Strategy Myspace 193

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

JANUARY 8, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities. e-Newsletter.

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Google Practice gMail Avatar 213

Nonprofit Tech for Good

FEBRUARY 26, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities. e-Newsletter.

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Google Practice gMail Avatar 191

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? The social media maven and metrics expert is Laura Lee Dooley.

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ROI Examples Results Social Media 91

Nonprofit Tech for Good

NOVEMBER 29, 2010

Blog: BigCatRescue.org?/Blog. Twitter: twitter.com/BigCatRescue. What was the very first social media tool your organization utilized, and when? Who maintains your social media campaigns? We have two full-time, paid people working on social networking along with me. Please summarize your ROI.

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Social Media Interview Examples Media 261

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Do you agree?

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ROI Results Community Online 66

Zen and the Art of Nonprofit Technology

MAY 17, 2011

I’m a fairly active user of Facebook, LinkedIn, Twitter, and some other social networking sites, and have been for years now. I certainly have followed and friended lots of organizations on these networks (particularly on Twitter, but also some more personally relevant to me on Facebook.)

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Social Media Media Social Hype 211

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

2020 Web Tech Approach To Social Media Analytics View more presentations from Gaurav Mishra. 20:20 Social Media Analytics Blog; A colleague just shared a link to this blog by Guarav Mishra's company. TheForefront: Successfully Navigating Social Media View more documents from Beth Harte. Tags: ROI.

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ROI Social Media Media Aggregator 50

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. 2020 Social Media Size Guide ). Also, with organic reach at an all-time low, your nonprofit should invest in social media advertising.

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Practice Online Fundraising Nonprofit 339

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. (A

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ROI Social Media Measure Media 50

Care2

APRIL 6, 2009

As part of a workshop on social media that I gave with Susan Mernit at the 2009 Women, Action & the Media conference, I pointed out Wellstone Action as an example of an organization that's doing great work on Twitter. Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join?

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Twitter Action Organization Broadcast 68

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. Blog: taprootfoundation.org/blog. Twitter: twitter.com/taprootfound. What was the very first social media tool your organization utilized, and when? We use Hootsuite and Sprout Social to manage our accounts and track metrics.

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Social Media Foundation Examples Media 189

Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Learn basic HTML.

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Social Media Media Management Social 247