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Google Analytics and Benchmarks: HAWK

M+R

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! TLDR: What’s going on with website data in Benchmarks The transition from UA to GA4 happened mid-year in 2023 (and with it, all of the changes to tracking between the two systems).

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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. In this article we’ll discuss video engagement for social media, what it is and why it’s important. He and his team work with nonprofits across the U.S.

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Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Beth's Blog: How Nonprofits Can Use Social Media

We also identify a monthly theme to discuss in more in depth. We want to distinguish the salon from the informal knowledge sharing that happens daily on the web or behind pay walls by offering a regular synthesis of the stories, knowledge, tips, resources, and wisdom shared in real time in the salon. Many feel the same as Craig Newmark.

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5 Good Nonprofit Infographics

sgEngage

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. 2011 eNonprofit Benchmarks Study A visual version of the 2011 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN.

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Getting Advancement into Gear: A Conversation on Higher Education Charitable Giving Trends

Connection Cafe

Higher Education Leaders Discuss 2017 Higher Education Charitable Giving Results. Read on for a few condensed excerpts from our discussion: Tim Hill: What strategies are institutions using to fuel online growth? Sue Cunningham: Colleges and universities imprint individuals in powerful and long-lasting ways.

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Your Voice Really Does Count: Why It Is Important to Participate in Surveys

Tech Soup

Before the advent of simple survey software, which leveled the playing field, surveys were run by businesses and organizations large enough to have a statistical department or a partnership with a university. Mostly, though, it’s all about the benchmarks. All those individual responses were tough to crunch in the “old days.”

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Apps and Tools to Energize your Base

Care2

This session was an interesting look around the ever-evolving universe of online and mobile tools used to mobilize people online. Download the e-benchmarks study for all the analysis. It delivered on exactly what it said it would: the tools and apps. Some stats about text message users: over 80% come from email lists.

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