NTEN

AUGUST 25, 2011

The traditional measure of open rates – total messages opened ÷ total messages delivered – should be used to gauge the overall health of your e-mail program. Because the comparisons will never be exact, the most important thing to watch is your True Open Rate over time. We're always looking for new metrics. Unweighted Open Rate.

Rate 61

Rate Open Benchmark Mail 61

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

According to the “ eNonprofit Benchmarks Study ” done by NTEN (shout out to Holly Ross ) email is still the “killer app” that reaches the most people. By understanding your activity and performance, fan response, trends and comparisons, you are better equipped to improve your presence on Facebook. What is measured you ask? .

Facebook 97

Facebook Stats Los Angeles Tips 97

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. By embracing a few overlooked metrics, you will be able to go deeper into that information.

Metrics 52

Metrics Rate Nonprofit Social Media 52

NonProfit Hub

JUNE 8, 2016

We also had him share insights on the metrics you should measure. CausePlanet : Would you talk about how the metrics you have developed (lifetime value, etc.) Craver : There are some fundamental metrics that serve as a sort of fundraiser’s GPS—retention rates and lifetime value.

Track 28

Track Donor Retention Metrics 28

Connection Cafe

JULY 22, 2013

To establish benchmarks for measuring success of our design efforts. Once we’ve set the timeframe, we then start digging into the data to answer some key questions: What are some benchmark stats for improvement? If we set up Goals, reviewing them post-launch is another great success metric. Methodology. Deliverables.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

And, it also includes measurement - not just qualitative information. After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It answers the "Was it worth doing?"

ROI 50

ROI Social Media Slides NTEN 50

Bloomerang

NOVEMBER 13, 2021

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” Was there anything helpful about that comparison between service engagement and impact? Is it measurable? 0001 pounds.

Report 78

Report Measure Impact Process 78

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

As some sort of measure of accountability, raw web statistics (this site got x visits and y pageviews in t timeframe) mean zilch. to care a whole lot about how many hits they got in comparison to similar (or different) organizations. And the mission of the organization matters too. And, I actually hope that doesn’t change.

Stats 100

Stats Web Statistics NTEN 100

Neon CRM

MAY 31, 2023

Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit? Fundraising Nonprofit Email Benchmarks You Need to Know 14 min read Read Now Social Media Another important channel for donor communication is social media. But you can use metrics and A/B testing to measure how your emails are performing.

Donor 52

Donor Management Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools.

Reflection 50

Reflection Measure Technorati ROI 50

sgEngage

APRIL 29, 2021

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. Offering a premium can work for conversion, though careful monitoring of retention should be a part of the measured results. Telemarketing and direct mail followed. Sustainer Upgrades.

Retention 47

Retention Gift Rate Conversation 47

The Modern Nonprofit

FEBRUARY 20, 2024

Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. You’ll find key metrics under the Acquisition > All Traffic > Channels menu in your GA dashboard. Shows content popularity.

Websites 59

Websites Guide Impact Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. Benchmark Studies and Examples. The course is about how to leverage networks and social media for learning and impact.

Policy 103

Policy Social Media International News 103

Connection Cafe

DECEMBER 5, 2017

We all use data and analytics in some measure every day to guide our strategic planning and tactical decision making. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Lifetime value measurements. by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33