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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Focus on selling – Judge ads by sales results, not awards. Takeaway #1 Know Your Donors Ogilvy had an “aha” moment when researching Rolls-Royce – discovering in a trade journal that their engineers focused extensively on reducing noise. Sending a recurring newsletter or print mailing to engage supporters.

Lesson 59
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How to Navigate the Post-COVID Novel Nonprofit Economy

Bloomerang

phone calls, emails, mailed notes, texts and social media) with donors to build relationships and set the stage for asking again as we emerge from the crisis. Her award-winning blog showcases her practical approach, which earned her the AFP “Outstanding Fundraising Professional of the Year” award.

Nonprofit 135
professionals

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Some Great Citizen Journalism Links - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Amy Gahran - a conversational media consultant, content strategist, and freelance writer/editor - showed us some really cool sites about the exciting, ever-developing world of citizen journalism that we wanted to share with you, our Frog Loop readers. What is citizen journalism?

Journal 28
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11 Blog Content Ideas for Nonprofits

Nonprofit Tech for Good

Organizational updates can also include announcements of conferences or fund-raisers, staff changes, or any recent awards or accolades your nonprofit has received. Your supporters will probably help to share the news and provide valuable feedback. Allow Guest Bloggers to Post Commentary and Share Their Expertise.

Content 230
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Some Great Citizen Journalism Links - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Amy Gahran - a conversational media consultant, content strategist, and freelance writer/editor - showed us some really cool sites about the exciting, ever-developing world of citizen journalism that we wanted to share with you, our Frog Loop readers. What is citizen journalism?

Journal 28
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Tidbits

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Tidbits June 11, 2008 The Tides Foundation is accepting applications for the 2008 Antonio Pizzigati prize , a $10,000 annual award for outstanding contributions to software in the public interest. Be Helpful.

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Convio Innovator Awards - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

The awards committee praised Lambda Legal for using conditional content very well. NARAL won the “Integrated Fundraising Campaign” prize for a multi-channel (email plus direct mail plus telemarketing) campaign that acquired 11,300 new contributing members at a 20% to 30% conversion rate. Copyright © 2008, Care2.com

Convio 28