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Get Your Small Business on the Map: 4 Digital Marketing Tips

Nonprofits Source

Whether you own a pet-care business , bookstore, or flower shop, these four tips will help put your small business on the digital map. Understand your target audience As a small business, it’s important to focus your marketing efforts and dollars on the audiences that are most likely to invest in your products or services.

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Shining the Spotlight on The Role of Event Media Relations

Greater Giving

They also create compelling narratives to capture media and audience interest. Press Release Creation : Crafting well-written and attention-grabbing press releases is a fundamental task for the Media Relations team. Collaboration with Media Sponsors : Media sponsors can significantly boost your event’s visibility.

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10 Best Blogging Practices for Nonprofit Organizations

NonProfit Hub

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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How to Promote a Fundraiser Like a Pro

Qgiv

Did you know that email has the highest ROI (return on investment) of any nonprofit marketing channel? Increase Aware for Your Fundraiser with a Press Release. I’ve never worked in PR, but I have written plenty of press releases in my life, all for nonprofits. Plan a Series of Emails About Your Fundraising Event .

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Guest Post by Deanna Zandt Measure THIS! An intro to social media ROI

Beth's Blog: How Nonprofits Can Use Social Media

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. The audience was a group of 90 or so people from Canadian non-profits. Papyrus, printing press. Measure THIS! No, no, seriously. Write 'em down. Morse code.

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7 Common Nonprofit Marketing Hurdles That You Can Avoid

DipJar

It’s easy to push your marketing efforts to the wayside in order to focus on other, more pressing matters. . Targeting the wrong audience. Once you have a goal to guide your team, you’ll then need to find out who your target audience is and how best to reach them. Targeting the wrong audience. Neglecting site design.

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Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Get Fully Funded

These competitions can be a lot of fun for both the audience and the competitors and can bring lots of new people into your sphere. Create a marketing plan that includes social media, press releases, and other advertising, like your local public radio station or other local press.

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