sgEngage

APRIL 26, 2023

There are always questions about the future of fundraising: What trends will take hold? Video content is being consumed at higher and higher rates and is the preferred medium for most. These enhancements can also help you reach a larger audience. I hope this trend continues in our industry.

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Media Cause

SEPTEMBER 1, 2022

Social media is an ever-evolving landscape, and deciding which platforms to use and how to manage your time can be challenging. Our social media team stays on top of the latest trends and changes to the platforms to help nonprofits build strategies to reach supporters on social media. Short form video is king.

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Social Media Trend Media Social 52

Qgiv

JANUARY 8, 2024

Looking at the current state of fundraising, there are a few top trends and strategies to elevate your fundraising efforts that stand out among the crowd. Employing these latest trends and best practices can help you amplify your organization’s fundraising success! For example, ChatGPT is easy to learn and use.

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Trend Raise Tools Tips 52

Qgiv

APRIL 26, 2022

We’ve put together ten new nonprofit trends that show where the future of fundraising is heading. Read on to learn how you can make the most of this fundraising year by taking advantage of these nonprofit trends. The first of our nonprofit trends is the rise of digital wallets. New to fundraising? Digital Wallets.

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Trend Camtasia Nonprofit Video 96

Candid

SEPTEMBER 7, 2023

Our goal for these videos has always been to reach younger audiences and those with a preference for video content, as well as captivate our existing followers on social media. But they also bring attention to our entire social platform’s content. Second, it gives us a backlog of content.

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Association Analytics

APRIL 4, 2022

Look at your registration data to identify patterns or trends that exist. Consider: Repurposing existing content and bundling it in a way that appeals to them. Establishing a virtual conference with content different from your in-person event. You can still generate revenue but the audience doesn’t pay to attend.

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Hosting Virtual Associations Analytics 321

.orgSource

SEPTEMBER 19, 2023

is here, and we’re excited to explain how we’ve integrated lessons learned as well as current trends into our playbook. Adele, who is Co-Founder of Convincing Company, has a quick wit, city smarts, and knows her way around getting an audience to take a longer look. Another is how fair use applies to AI-generated content.

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.orgSource

FEBRUARY 12, 2024

Communicators are often on the front lines of coming trends and can spot challenges in the making. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. The numbers, statistics, and trends should inform joint initiatives.

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Collaboration Marketing Integration Trend 221

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

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YouTube Industry Leadership Podcast 221

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. This is where audience research comes in. Audience research: Forming an understanding.

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Test Audience Research Interview 84

Media Cause

JANUARY 18, 2022

In this three-part series, we will share what 2021 social media trends we’re keeping, which ones we’re leaving behind, and what we can expect to see on social media in 2022. In part one of our Social Trends series, we will dive into the social media trends of the past year that are worth keeping in your social media strategy. .

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Social Media Trend Media Social 52

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

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Stream Content Virtual Product 98

Media Cause

JANUARY 18, 2022

Long-Form Video Content. Aside from the king of video Youtube—which has created their very own version of a short-form video platform “Youtube Shorts ” to stay in the race. ?According Don’t expect to see any top social sites investing big development budgets into this now digitally archaic content style. 24HR Social Stories.

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Social Media Trend Media Comparison 59

Nonprofit Tech for Good

APRIL 13, 2020

By Erin Booker , Head of Content at Funraise , a fundraising platform built for fundraisers by fundraisers with 20+ third-party integrations. And Twitch, the most popular livestream platform, with 15 million daily active users. The 2020 Global Trends in Giving Survey is now live and available in seven languages!

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Integration Alexa Paypal Virtual 363

Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. And it doesn’t stop at your website—many social media platforms are adjusting their algorithms so that hashtags are no longer king—instead, users can search and be found based on copy in the captions.

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Content Channel Search Case Study 52

Association Analytics

JUNE 17, 2021

The pandemic unexpectedly transformed how organizations hosted their events and meetings, forcing event planners to quickly pivot and move their meetings to virtual platforms. Consider these data points as you assess your event registrations: What trends or patterns exist in your registration data? Does it fluctuate?

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Associations Data Registration Analytics 318

Association Analytics

AUGUST 15, 2022

One of the main reasons it’s challenging to answer more complex questions using your data is because it’s strewn between multiple platforms like your website, email, event management, community and online learning systems. Who are the community influencers on trending topics? Here’s an example using our analytics platform, Acumen : 2.

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Analytics Associations Demographics Picture 169

Candid

JANUARY 24, 2024

As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. You can see here how each platform is doing, comparing numbers and averages from 2023 with the previous year. Facebook is an interesting one for us.

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Social Media Data Strategy Media 52

DNL OmniMedia

JUNE 28, 2023

Your nonprofit uses a variety of online communication channels, platforms, and tools to streamline your operations and raise funds. We’ll cover these five tips for optimizing your digital platforms: Clean up the data in your nonprofit CRM. But are you using your online tools effectively enough to connect with donors?

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Platform Donor Online Social Media 52

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. With the power of shares and the possibility to go viral, even the smallest organization can reach a global audience.

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Social Media Media Guide Social 52

EveryAction

FEBRUARY 8, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Valentine’s Day is a great time to give your audience a little extra sugar!

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Demonstration Impact Support Story 192

.orgSource

MAY 15, 2023

Communicators are often on the front lines of coming trends and can spot challenges in the making. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. The numbers, statistics, and trends should inform joint initiatives.

Collaboration 221

Collaboration Marketing Team Integration 221

Candid

NOVEMBER 10, 2022

Since Twitter’s new ownership took over in late October, the social media platform has experienced a significant decline in its userbase—a loss of over 1.3 Candid’s Twitter account alone has lost over 1,000 followers in the same period, and we expect to see this negative trend continue. million active users in one week. Reducing posts.

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Twitter Social Media Nonprofit Platform 132

Bloomerang

JANUARY 21, 2022

In today’s media environment where and how you communicate to your audiences is always changing. New online platforms start to dominate how to engage with groups. Staying up-to-date on the latest trends can help you expand your nonprofit marketing and achieve your goals in new ways. Smart business leaders know this.

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Marketing Audio Stream Nonprofit 125

Byte Technology

JANUARY 12, 2017

One of the biggest obstacles bloggers encounter—whether they’re on the WordPress platform or not—is how to create content that is based on currently trending topics. Here are six ways to streamline your content ideas and make sure you’re hitting the right buttons of interest for your readers. Google Trends.

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WordPress Trend Reddit Blogger 100

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

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Search Alternative Social Social Media 59

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

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Stream Content Virtual Product 52

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Social Media Media Strategy Social 94

Media Cause

OCTOBER 11, 2023

Any social media platform can help you achieve these goals. However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Account Management Through its account management services, TikTok connects you with content creators.

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Marketing Fundraising Social Media Video 59

Nonprofit Tech for Good

JULY 20, 2022

added the ability to interact with and produce content, making activities such as social media, online banking, and shopping possible. Nonprofits should care about Web3 and get ahead of the trend to set themselves up for success. Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). What is the Metaverse?

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Attention Avatar Virtual Internet 334

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

DipJar

JANUARY 31, 2022

Some topics include: 2022 social media trends for nonprofits. Tips for creating engaging content and digital ads. Platforms to build and schedule content on (free and paid). Virtual fundraisers, events and platforms. Audience segmentation for all campaign types.

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Social Media Strategy Media Social 96

Media Cause

AUGUST 25, 2022

This includes media budgets, audience treatments, campaign concepting, matching funds, and more. Our clients who advertised on Facebook and Instagram saw, on average, a low return on ad spend, which is likely attributable to platform targeting limitations. So, what can you do to adapt to the changing platforms ahead of 2022 planning?

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Action Campaign Trend Tips 52

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. General Listening. Broad social analytics.

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Tools Guide Social Social Media 98

Candid

JANUARY 24, 2023

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. TikTok has surpassed Google as a search platform for Gen Z (and Instagram isn’t far behind). As a bonus, we also saw an overall boost in engagement with our social media profiles and other content types.

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Video Social Media Evaluation Audience 140

Media Cause

FEBRUARY 1, 2024

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. There is no way to avoid using a marketing platform online—this reality brought about the term marketing technology or MarTech. This can be part of a CRM or a stand-alone platform.

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Marketing Platform Social Media Aggregator 59

AccelEvents

FEBRUARY 10, 2021

The COVID-19 pandemic accelerated the slowly growing trend towards virtual and hybrid event environments. Selling tickets to a physical event is difficult when part of your target audience will not attend. A hybrid event allows you to reach both audience segments. The 2020 event landscape has most definitely been virtual.

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Virtual Stream Audience Industry 98