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How to Make Analytics a Priority – Finally!

Association Analytics

We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. We suggest that you have a conversation and not send a survey. Marketing research and performance – you’ll be able to segment and target your marketing tactics. Begin with a phased approach.

Analytics 169
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Nonprofit Web Design Process: Summary

Connection Cafe

User Research. Analytics data as User Research : Timeframe for which to review analytics data and some specific research questions to drive data analysis. Surveys and Interviews : Which research technique to choose, how to recruit participants and what questions to ask. Information Architecture.

Summary 37
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Nonprofit Web Design Process Part 5: Visual Design

Connection Cafe

Purposes for the Visual Design phase include: Agreeing on a creative vision and personality for the web presence. Some organizations come to us with a very clearly articulated brand that has accompanying logos, fonts, colors, photography, copywriting and more. User Research. Surveys and Interviews. Methodology.

Design 34
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How to Start a Nonprofit: 12 Essential Steps for Success

Bloomerang

Can you clearly articulate the issue you’re hoping to solve? Conduct initial research Before taking any steps to formally establish your nonprofit, conduct background research into the people and groups who will help you get your new organization off the ground. Is it one distinct problem or multiple issues?

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What’s a Persona?

Connection Cafe

When they’re based on solid user research, personas can be great tools for helping your internal stakeholders truly understand your audiences. User Research. Each phase will vary a lot depending on the type of project, timeline, budget, etc. To put it simply, a persona is a fictional representation of one of your constituents.

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Nonprofit Web Design Process Part 3: Content Strategy

Connection Cafe

Articulating content priorities for your homepage and other key pages/sections of your web presence. The data we gathered via Analytics during the User Research phase and during Stakeholder Discovery is key to assessing content performance. User Research. Surveys and Interviews. Stay tuned! Introduction.

Design 36
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Nonprofit Web Design Process Part 2e: Personas

Connection Cafe

When they’re based on solid user research, personas can be great tools for helping your design team and internal stakeholders truly understand your audiences. Purposes for personas include: Help synthesize and articulate what we learn about constituents through user research. User Research. Surveys and Interviews.

Design 32