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5 Steps to Lay the Groundwork for Your NPO’s Social Media Plan

NonProfit Hub

If you haven’t started with social media yet and have nothing to review, this is a great time to realize the potential that you have with your digital presence and start thinking about the message you want your NPO to convey. The post 5 Steps to Lay the Groundwork for Your NPO’s Social Media Plan appeared first on Nonprofit Hub.

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What Does the Data Say?

Beth's Blog: How Nonprofits Can Use Social Media

If we (NPOs) are investing in social media, then we should be measuring it to make sure it drives action – this presentation shows a way for just looking at Twitter using Google Analytics. The first stop is a quick overview of why most NPOs fail to use data and how they can all be overcome: Budget. Understanding the data.

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Top 10 Nonprofit Hashtags to Spark Social Good

NonProfit Hub

After running about fifty different hashtags based on top ranking nonprofit hashtag lists through Keyhole (a free social media analytics resource) for April 20-27, 2015, the following hashtags yielded the highest amount of reach. Use this hashtag when making calls to support your NPO financially, or when asking for support of other causes.

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Our Recommended Partners

The Modern Nonprofit

SOCIAL MEDIA MARKETING Fund My NPO Organic social media engagement and reach isn’t what it used to be. If you’re ready to explore the full potential of your social media, and would like to work with a professional to get it right, we recommend our friends at Fund My NPO.

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Innogive Conference Panel Resources: Mobile is the Needle, Social is the Thread

Beth's Blog: How Nonprofits Can Use Social Media

Disparate marketing channels complicates the life of the average NPO today. When Goodwill was planning their mobile site, they knew from their web analytics that their most popular feature would be the store locator; more than 7 million visited the Goodwill website in 2011, and more than 6 million of those visited the locator.

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4 Tips to Increase Conversions on Your Online Giving Page

Nonprofit Tech for Good

Instruct donors to text a keyword, branded clearly and strategically for your NPO or campaign, to a shortcode and they’ll instantly be sent a link to a secure donation form they can complete from their mobile device. This can encourage more new donors into your NPO, which is a great thing. Set a default amount and do so wisely.

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Finding a Community of Nonprofit Technology Experts

Tech Soup

Naples, Florida: Google Analytics and #GivingTuesday. Tokyo, Japan: 「ポケモンGO x NPO」をみんなで企画会議! #PokemonGOForGood ! - Mississauga, Ontario: Hustle Hour — Tech Entrepreneurs Mastermind. Tuesday, August 2, 2016. Las Vegas, Nevada: Strategic Plans: What Are They and Why Should You Have One. Wednesday, August 3, 2016.