Amy Sample Ward

APRIL 27, 2009

Analytics tools. assessed the conversation and they had a 58% negative blog/conversation ratio (used manual researching, icerocket, forumtracker, search.twitter, etc.), new that was the metric/goal to track and 6 months later there was only 18% negative ratio. Here goes… Take aways: How to use listening. The right metrics.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Social Media Metrics: Distributed Influence.

ROI 50

ROI Widget Metrics Cambodia 50

Nonprofits Source

FEBRUARY 25, 2017

How content marketing influences donor behavior. How to measure data to influence your marketing decisions i. How to set up Google Analytics. The efficiency ratio , also known as the revenue to cost ratio. The best part of the efficiency ratio is that it doesn’t involve any complex math. Pepsi vs Coke.

Content 40

Content Leadership Marketing Files 40

CauseVox

JUNE 1, 2021

Gamification is the use of game mechanics to influence your audience’s actions in non game-related situations. Traditionally, companies offer a 1:1 match ratio but some employers do a 1:2 or even a 1:3 match on all donations, up to a maximum amount. Let’s say a donor’s $50 gift was matched at 1:1 ratio. 6) Gamification.

Websites 52

Websites Fundraising Site Create 52

Bloomerang

JULY 6, 2022

A/B testing is the process of designing two different versions of your giving form, then using website analytics to determine which page had a higher conversion rate. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis. Some of these options may even influence donors to give more. Google Pay.

Donation 89

Donation Practice Gift Nonprofit 89

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. It can also influence traffic. Are there patterns?

Measure 95

Measure Tips Metrics Bookmarking 95

Bloomerang

JULY 20, 2023

These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio. Influencer campaign Influencer marketing is becoming increasingly popular in the nonprofit sector as people spend more and more time on social media platforms. Encourage them to personalize their posts with details about their personal connection to your cause.

Ideas 79

Ideas Online Fundraising Tips 79

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Source: Avinash Kaushik 's "Web Analytics An Hour A Day"). The Web is changing!

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Outbound links for influence. You can look at Unique Visitors Trends from Google Analytics (grain of salt about looking at numbers only) and the Feed Subscribers Trends from Feedburner. If you use wordpress, Joost Blog Metrics you can get a comment to post ratio. This your influence or authority rank and it is problematical.

Metrics 50

Metrics ROI Measure Content 50

Nonprofits Source

JANUARY 13, 2017

It would be a stretch to prove a link between the post and exceeding donation goals without tracking analytics. Google Search Console (formally webmaster tools) and Google Analytics are free, and powerful tools in marketing a nonprofit organization. How to set up Google analytics. to see the results. And how do you get these?

Research 89

Research Marketing Case Study Search 89

Connection Cafe

DECEMBER 5, 2017

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? You might find our Analytics Toolkit helpful! by Jann Schultz. by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33